SOURCE: Masqueraider Marketing

Masqueraider Marketing

March 25, 2014 08:00 ET

Masqueraider Marketing Celebrates 10 Successful Years in Business

HARTSDALE, NY--(Marketwired - Mar 25, 2014) - Masqueraider Marketing, an innovative strategic services consultancy with a distinctive business model, is celebrating its tenth anniversary.

The NY-based, business planning, brand creation/definition and marketing planning resource has experienced steady growth over the past decade, and has aligned itself with other complementary service providers to create a successful "hybrid" umbrella organization named Wovn Group. By forging these alliances, Masqueraider Marketing and its strategic partners are able to give clients the thought leadership, strategic guidance and premium service that traditional, larger organizations provide, but at compensation levels that are a fraction of what those resources charge.

"We're thrilled that we have been one of the fortunate, 'small in size, not ideas' resources in this space to have done so well over the past decade," commented Chuck Hirsch, President of Masqueraider Marketing, and Director of Strategy for Wovn Group. "Our unique model was originally based on the assumption that traditional branding and marketing resources were not equipped to deal with rapidly emerging and disruptive technology, strategy and business issues that companies now face on a daily basis. We have capitalized on our 'deeper toolbox,' implemented the right approach to staffing, correctly monetized the model, and rolled out our blueprint, with great success."

About Masqueraider Marketing

Incorporated in 2004, Masqueraider Marketing is a commercial personification of its founder, Chuck Hirsch. Chuck is a 20+ year business, branding, marketing, digital/web, strategic consulting, business development and technology professional. He has worked across a number of interesting professional service models, both for big global organizations as well as smaller entities. He has also worked within companies as a senior marketing professional, helping to launch or grow many businesses targeted to consumer, B2B and/or B2P segments.

Chuck realized a long time ago that the professional services model was overpriced, fatally flawed, and in need of the same type of innovative thinking that led to the Agile methodology popularized by software development professionals. Chuck built up the strategic capabilities of Masqueraider Marketing, and then identified "right-minded" alliance partners in areas such as brand identity, graphic design, web design and development, digital marketing, SEO, SMM and other areas, to create a new kind of "one stop" resource for any client.

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