papa chocolat(TM)

papa chocolat(TM)

December 08, 2010 21:25 ET

Master Chocolatier Bernard Callebaut Unveils New Company

papa chocolat™ Launches Just in Time for Christmas

CALGARY, ALBERTA--(Marketwire - Dec. 8, 2010) -

Editors Note: There is a photo and a video associated with this Press Release.

Bernard Callebaut, Master Chocolatier, is pleased to announce the launch of his new company – papa chocolat™. Details of the new venture were released at a private launch event this evening, where guests were treated to his newest exquisite chocolate creations.

papa chocolat™ is already filling orders for the Holiday Season, with Bernard Callebaut hand crafting the chocolates himself. The highly anticipated new company plans on opening two retail locations in Calgary early in the New Year as well as an online store. papa chocolat™ will feature enticing new chocolate recipes and innovative packaging.

"I'm excited to be making chocolates again. We are so thankful for the overwhelming support and generosity we have received from Calgarians," said Mr. Callebaut. "PODIUM Ventures has helped make this possible through their access to investors and capital. We're looking forward to the future and to celebrating new beginnings."

The family oriented name, meaning 'father of chocolate', originates from the Callebaut's Belgian lineage of four generations of revered Chocolatiers. His two young sons call him 'Papa', and he is training and preparing them to carry on the chocolate heritage.

With his dedication to superior quality and innovative craftsmanship, Mr. Callebaut has received numerous international awards and accolades. The introduction of his first store in Calgary in 1983 forever set the standard for chocolate excellence in the Calgary area and beyond, and he is set to raise the bar again.

For further information and to order chocolates please call 1-855-322-7272(papa).

To view the photo associated with this press release, please visit: http://www.marketwire.com/library/20101208-pc128.jpg.

To view the video associated with this press release, please visit: http://www.youtube.com/watch?v=3WqOLRJ8us8.

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