SOURCE: KOCH Records

May 05, 2005 15:12 ET

Master P Inks Multi Million Dollar Deal With Asanti Wheels to Create The P. Miller Signature Series by Asanti

"THE GHETTO BILL GATES," Master P's Latest Album, Is Set for Release on June 21, 2005; New Single "I Need Dubs," Impacting at Urban Radio Now

NEW YORK, NY -- (MARKET WIRE) -- May 5, 2005 -- Asanti, the nation's top wheel and rim designer, is teaming up with rap entrepreneur Master P to bring car lovers the "P. Miller Signature Series by Asanti Luxury Wheels." This series of custom wheels will be the most exclusive and luxurious line of wheels available. Combining European styling, custom finishes and unique urban inspired designs created by Master P, the line will feature custom wheels sizes 19" - 24" and will be available on May 15, 2005, everywhere Asanti Luxury Wheels and Rims are sold.

Multiple high end finishes such as chrome, silver, black and white, alligator skins, and diamond-encrusted custom designs are just a few of the items the new P. Miller Series will offer. With custom fitments available for Mercedes Benz, BMW, Ferrari, Lamborghini, Rolls Royce, Bentley, Porsche, Cadillac, and most import and domestic vehicle makes, Master P is positioning himself to become the Michael Jordan of the Custom Wheel industry!

Also look for Master P's 11th solo album "Ghetto Bill," featuring the new single "I Need Dubs," set for release on June 21 on New No Limit/KOCH Records.

About KOCH Records

KOCH Records is a division of KOCH Entertainment, the market leader among independents in North America and fastest-growing music company. KOCH Entertainment encompasses its flagship record company KOCH Records, video company KOCH Vision, KOCH Music Publishing and KOCH Entertainment Distribution with operations in both the U.S. and Canada. KOCH Records enjoys the largest market share among independently distributed labels and claims the largest number of Billboard charting albums among independents for each of the last three years (2001-2003). For additional info on the KOCH Records label and its growing roster of artists, please visit www.kochrecords.com

About Master P

Widely regarded as one of music's most successful entrepreneurs, Percy Miller, a/k/a Master P, revolutionized the industry by selling over 50 million albums since opening the doors of his self-owned label, No Limit Records in 1994. To date, he has garnered an impressive twelve multi-platinum, ten platinum, and thirteen gold albums. Fortune and Forbes have listed him on "The 40 Richest Under 40" and the "Top List of Highest Paid Entertainers," respectively. An entrepreneur and multi-platform entertainer, Master P has enjoyed world-renown success as a hip-hop artist, a successful actor, director, producer, athlete and, most recently, a clothing designer with his new P. Miller Signature Collection. Master P also manages the music, film and television career of his son, teen rap star Lil' Romeo.

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