SOURCE: ABS-CBN International

April 21, 2016 14:17 ET

Maui's Awarded and Celebrated Chef, Sheldon Simeon, Brings Aloha to Lifestyle Network's Spice to Life

He Dishes on How Keeping It Local Catapulted Him Into a Competitive Global Scene

REDWOOD CITY, CA--(Marketwired - April 21, 2016) - The island of Maui takes center stage this week on Lifestyle Network's food and travel series, Spice to Life. Home to the traditional open-sea restaurant and quaint gourmet kitchens, Maui's food scene is well-known for its Hawaiian regional cuisine -- a delicious blend of ingredients and techniques from many cultures. Awarded celebrity Chef Sheldon Simeon traverses corners of the island where the food is exceptional -- from popsicles to haute cuisine. Join him on Sunday, April 24 at 7:30pm Pacific.

Chef Sheldon Simeon was born in Hilo and developed a love for cooking as a child. His grandparents, both migrants, provided an enriched life on a plantation, where Simeon learned what went into growing the best produce and the true way of putting food on the table. "I've cooked my whole life. It was something that was natural," he shares. "My brother and I learned to cook at a very young age. Whether it was cooking dinner every night or cooking for a family gathering, it was just a part of our upbringing."

From Hilo High, Simeon went to the Culinary Institute of the Pacific and onto an internship at Walt Disney World. Back in Hawaii, he attended Maui Culinary Academy and landed at the highly-acclaimed Star Noodle. He entered into the world of reality television and competed in the 10th season of Bravo Network's Top Chef: Seattle as a finalist and winning Fan Favorite. Currently, he is executive chef at his restaurant, MiGRANT at the Wailea Beach Marriott Resort & Spa in Maui, where he serves Filipino meals made plantation-style, with a twist.

His dishes are deeply rooted in the different cultures that have shaped Hawaii cuisine, most of them coming from family recipes. In 2011, Chef Sheldon Simeon was a two-time James Beard semifinalist for Rising Star, the most coveted honor for chefs, and Best New Restaurant. In 2014, he was named one of Hawaii Magazine's Top 5 Best Hawaiian Chefs and was voted FOOD & WINE Magazine's 2014 People's Best New Chef for the Pacific & Northwest.

Many years after his colorful childhood on the plantation, Simeon shows an ardent commitment to supporting local fishermen and farmers, creating a healthy and sustainable ecosystem within the island. In fact, his menu often changes, to accommodate what's fresh and in season. The migrant adventure of his grandparents is alive in Simeon today. "My sense of adventure is in the bloodline. My grandma has the best quote in the world. She'd always say 'when you plant eggplant, come out eggplant,' quips Simeon. "I've been cut from a good cloth, I could say." From the plantation he hailed, and to the plantation his most arduous love returns.

Sheldon and wife, Janice, recently launched their own restaurant, Tin Roof, in Kahului, serving gastronomic sophistication under $10 -- a 'contemporary mom and pop.' Working closely with local farmers, fishermen, ranchers, and artisans, the trend-setting and trailblazing couple received massive support from the community -- so massive, in fact, that they had to close the day after their soft opening to restock a completely sold out menu. They regard their newest enterprise as their 'humble beginning, their tin roof.'

"There is an undeniable authenticity to Chef Sheldon Simeon's food and ethic," said Lifestyle Network channel head Aileen Paredes. "He shows audiences that you can be the best in the world without sacrificing the truth that is spoken through food. We are proud to have him in the Lifestyle Network family."

Join Sheldon Simeon in this Sunday's episode of Spice to Life where he takes audiences on a hunt for the tastiest finds in Maui.

Lifestyle Network programming opens the doors to a whole new world of possibility. Check local listings for channel availability.

TV Commercial link: https://youtu.be/533M-7tMRbY

About Lifestyle Network:

Lifestyle Network is a living and travel TV guide that fulfills the lifestyle needs of modern Filipinos around the globe. A TFC premium channel, Lifestyle Network's programming is a unique combination of original and acquired shows airing 24/7 in English. Broadcast in the United States, Canada, Australia, New Zealand, and Europe, it is available through satellite, cable, and video on demand platforms. Based in Redwood City, California, the channel is owned by ABS-CBN International, a subsidiary of ABS-CBN Corporation - the Philippines' largest entertainment and broadcasting company, through ABS-CBN Corporation's wholly-owned subsidiary, ABS-CBN Global Hungary Kft. To find Lifestyle Network in your area and for exclusive content online, visit www.lifestylenetwork.tv.

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