Maximizer Software Inc.
TSX : MAX

Maximizer Software Inc.

July 29, 2005 08:00 ET

Maximizer Awarded 2005 CRM Excellence Award from Customer Inter@ction Solutions

VANCOUVER, BRITISH COLUMBIA--(CCNMatthews - July 29, 2005) - Maximizer Software Inc. (TSX:MAX), a leading provider of proven and affordable customer relationship management (CRM) and contact management solutions, was awarded the 2005 CRM Excellence Award by Customer Inter@ction Solutions, a premier CRM, call center and teleservices magazine published by Technology Marketing Corporation (TMC™). This is the third consecutive year Maximizer Software has won the CRM Excellence Award and the fourth time in the six-year history of the awards.

"Customer Interaction Solutions magazine introduced the CRM Excellence Awards six years ago as a way of commending the companies that have proven to be true CRM partners to their customers and clients," said Nadji Tehrani, founder and chairman of Technology Marketing Corp., which publishes Customer Interaction Solutions. "Maximizer Software has won this award four times by consistently demonstrating to us that its CRM solutions are delivering substantial business value to customers through the successful implementation of CRM best practices."

"We are pleased to win this award for the fourth time as it proves that by providing our customers with a complete CRM solution we can help them achieve extraordinary results," said Tom Bennett, Office of the President and CTO, Maximizer Software. "'Maximizer Enterprise' delivers what customers want, an integrated CRM software suite for sales force automation, marketing management, and customer service and support."

'Maximizer Enterprise' was chosen for its strength in delivering solutions that enable companies to manage the entire customer lifecycle, improve customer retention, shorten sales cycles and enhance overall business performance. For Opalis Software, a datacenter automation software company, shortening sales cycles was essential.

"Overall, 'Maximizer Enterprise' has provided significant improvement in sales rep productivity with a 20 percent across-the-board time savings," said Rob Tavares, Vice President of Sales, Opalis Software.

Information on Maximizer Software's 2005 CRM Excellence Award was published in the June/July issue of Customer Inter@ction Solutions magazine.

About Maximizer Software

Maximizer Software Inc. is a leading provider of proven and affordable customer relationship management (CRM) and contact management solutions that help small to medium-sized enterprises improve sales, streamline marketing, and enhance customer service & support. Maximizer Software has helped over 7,000 Maximizer Enterprise™ customers and over one million Maximizer™ users grow their businesses by building profitable customer relationships with award-winning solutions. Maximizer Software is a worldwide organization with Business Partners and offices in its three regions: Americas, Europe/Middle East/Africa (EMEA), and Asia Pacific. Customers include leading companies such as Siemens, Ipsos-Reid, Nestle Clinical, Ericsson, HSBC, Singapore Airlines, Cathay Pacific, William Mercer, and Bank of New York. Learn more about Maximizer Software at www.maximizer.com.

This release may contain certain forward-looking statements reflecting Maximizer Software Inc.'s current expectations in the technology business and sales and customer management software markets. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including without limitation, changes in market and competition, technological and competitive developments, and potential downturns in economic conditions generally. Additional information on these and other potential factors that could affect the Company's financial results are detailed in documents filed from time to time with the provincial securities commissions in Canada. All trademarks or registered trademarks stated herein are properties of their respective owners.

Contact Information

  • Maximizer Software Inc.
    Rob Hilsen, Public Relations Manager
    Media Contact
    604.639.3608 (direct)
    rhilsen@maximizer.com