Maximizer Software Inc.
TSX : MAX

Maximizer Software Inc.

March 24, 2009 08:00 ET

'Maximizer CRM Central' Online Community Brings Together CRM Experts with Trio of Behind-the-Scenes Blogs

New Maximizer Blogs Offer Mobile CRM Trends, Analysis and Market-Leading CRM Best Practices for Small and Medium-Sized Businesses

VANCOUVER, BRITISH COLUMBIA--(Marketwire - March 24, 2009) - Taking CRM social networking to the next level, Maximizer Software Inc. (TSX:MAX), a leading provider of simple, accessible customer relationship management (CRM) solutions, has added a trio of industry expert blogs to its Maximizer CRM Central (www.maximizercrmcentral.com) global online community. Small to medium-sized businesses (SMBs) and partners can now get behind the scenes with Maximizer executives and staff, to hear opinions and discuss CRM best practices and industry trends on the following blogs: "Will Anderson's CRM 360" by Will Anderson, Maximizer's executive vice president of technology; "Where There's A Will, There's A Way" by Will Leung, technical communications specialist at Maximizer; and "Better Your Business: Byron on CRM" by Byron Health, senior solutions consultant at Maximizer.

Each of the three bloggers offers distinct perspectives on the world of CRM. Will Anderson's CRM 360 provides strategic perspectives on hot issues affecting the CRM and mobile CRM markets, while "Where There's a Will, There's A Way" gives Maximizer CRM users helpful insider tips for getting the biggest benefits from Maximizer's CRM and mobile CRM solutions. "Better Your Business: Byron on CRM" shares best practices for driving better business results from CRM, based on his years of experience consulting for Maximizer clients.

"These new best practice blogs provide yet another way to harness our experts' Maximizer CRM and mobile CRM knowledge for the benefit of our customers, potential customers and partners," said Angie Hirata, worldwide director of marketing and business development of Maximizer Software. "We look forward to continuously growing Maximizer CRM Central with more robust content, interactive discussions and top-notch resources."

Maximizer CRM Central is a global online community for Maximizer's small to medium-sized business (SMB) customers, prospects, and partners to discuss and share best practices on topics related to Maximizer CRM and Mobile CRM. The site offers best practice blogs, interactive forums, MaxTube - a YouTube video story sharing feature, a feature suggestions board, an RSS Feed, and a CRM Sandbox that allows users to share customization code.

To access the Maximizer CRM Central blogs, visit: http://www.maximizercrmcentral.com/blogs/

About Maximizer Software

Maximizer Software is a leading provider of simple, accessible, customer relationship management (CRM) solutions, providing the best value for small and medium-sized businesses. As a pioneer in the CRM industry for more than 20 years, Maximizer offers sales, marketing, and customer service staff and managers access to customer information through mobile devices, online, or the desktop. Maximizer's solutions enable organizations to accelerate business growth by streamlining sales, marketing and customer service processes, while exceeding client expectations. Maximizer Software has sold over one million licenses to more than 120,000 customers, ranging in size from entrepreneurs to multi-national organizations, including: Siemens, Societe Generale, HSBC, TD Securities, Lockheed Martin, Brian Tracy International, Fisher & Paykel Healthcare, Oxford University Press, and Cathay Pacific. Maximizer Software is a global business with offices and over 400 business partners throughout the Americas, Europe/Middle East/Africa and Asia Pacific. For more information, please visit: www.maximizer.com.

This release may contain certain forward-looking statements reflecting Maximizer Software Inc.'s current expectations. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including without limitation, changes in market and competition, technological and competitive developments, and potential downturns in economic conditions generally. Additional information on these and other potential factors that could affect the Company's financial results are detailed in documents filed from time to time with the provincial securities commissions in Canada. All trademarks or registered trademarks stated herein are properties of their respective owners.

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