Maximizer Software Inc.
TSX : MAX

Maximizer Software Inc.

April 09, 2009 09:30 ET

Maximizer Software Appoints Vivek Thomas President

VANCOUVER, BRITISH COLUMBIA--(Marketwire - April 9, 2009) - Maximizer Software Inc. (TSX:MAX), a leading provider of simple, accessible customer relationship management (CRM) solutions, today announced the appointment of Vivek Thomas to president. Thomas, current managing director of Maximizer's Europe, Middle East and Africa (EMEA) division, will succeed John Caputo on June 1, 2009. Caputo is leaving Maximizer Software as president to pursue a new venture in real estate and finance but will continue to serve as a strategic corporate advisor to Maximizer.

"Vivek has worked extensively in a variety of senior management positions in multiple regions for the company and his experience will ensure strong continuation of our mobile strategy," said Terry Hui, chairman of the board, Maximizer Software. "I would like to thank John for his contributions to Maximizer's growth and profitability over the last several years. I am confident in the continued success of the company under Vivek's leadership."

Thomas joined Maximizer Software in 2002 as director of Americas sales and within four years was promoted to vice president in the Americas, then managing director of EMEA. Thomas today oversees all sales, marketing, distribution and operations for EMEA including the company's extensive business partner network across the region. Under Thomas' leadership over two years, Maximizer EMEA flourished with 14% CAGR revenue growth and a significant growth in profitability. With more than 18 years of management experience, prior to Maximizer Software, Thomas held senior management positions with CRM vendor FrontRange Solutions, Business Objects and Sony Corp.

"Maximizer's longevity in providing the most accessible CRM products for SMBs, its impressive advancements in mobility and its committed employee base are a testament to the company's business model," said Thomas. "We have all of the elements to grow our position as a driving force in the evolving CRM and mobile CRM space, and I look forward to leading the company to the next phase."

Mike Richardson, head of customer care in EMEA, will assume the position of managing director, EMEA on June 1, 2009. Bringing over 20 years of management experience, Richardson joined Maximizer EMEA in 2000 where he has held a variety of management positions including head of professional services and operations.

Caputo joined Maximizer Software in 2000. Under his direction, the company gained profitability while achieving record levels of revenue, and he has steered Maximizer to aggressively pursue the mobile CRM market. Today, Maximizer boasts rapid adoption of its mobile CRM software and supports the widest number of smartphones in the industry.

"I am pleased with Maximizer's accomplishments thus far and have great confidence in Vivek, the management team and staff to achieve further success," said Caputo.

About Maximizer Software

Maximizer Software is a leading provider of simple, accessible, customer relationship management (CRM) solutions, providing the best value for small and medium-sized businesses. As a pioneer in the CRM industry for more than 20 years, Maximizer offers sales, marketing, and customer service staff and managers access to customer information through mobile devices, online, or the desktop. Maximizer's solutions enable organizations to accelerate business growth by streamlining sales, marketing and customer service processes, while exceeding client expectations. Maximizer Software has sold over one million licenses to more than 120,000 customers, ranging in size from entrepreneurs to multi-national organizations, including: Siemens, Societe Generale, HSBC, TD Securities, Lockheed Martin, Brian Tracy International, Fisher & Paykel Healthcare, Oxford University Press, and Cathay Pacific. Maximizer Software is a global business with offices and over 400 business partners throughout the Americas, Europe/Middle East/Africa and Asia Pacific. For more information, please visit: www.maximizer.com.

This release may contain certain forward-looking statements reflecting Maximizer Software Inc.'s current expectations. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including without limitation, changes in market and competition, technological and competitive developments, and potential downturns in economic conditions generally. Additional information on these and other potential factors that could affect the Company's financial results are detailed in documents filed from time to time with the provincial securities commissions in Canada. All trademarks or registered trademarks stated herein are properties of their respective owners.

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