SOURCE: McCormick

McCormick

March 29, 2012 14:12 ET

McCormick Announces Spring Pinterest Contest

SPARKS, MD--(Marketwire - Mar 29, 2012) - Easter is the perfect occasion to celebrate the vibrant tastes and bright colors of the season. This year, McCormick is inspiring the passion for flavor with their debut on Pinterest. McCormick is launching its own Pinterest page to give baking and cooking enthusiasts the opportunity to win spring-inspired prizes for sharing their "pin-spiration."

To enter, users create their own "McCormick Pin-spiration" board showcasing which McCormick recipes they'd like to create this season, as well as a photo of a creation they've made themselves. Pinners will be entered to win one of 25 spring baking packages, and the chance to have their original photo featured on McCormick.com.

How the Contest Works
1. Follow McCormick on Pinterest (Pinterest.com/McCormickSpices).
2. Create your own "McCormick Pin-spiration" board.
3. Select five spring recipes from McCormick.com to pin on your board.
4. Snap a photo of your own re-creation of one of the recipes.
5. Don't forget! Tag all of the pins on the board with the tag @McCormick Spice Pin-spiration OR @McCormick Pin-spiration and include the name of the McCormick product used in the personal recipe photo.
6. Email your completed board to mccormickpinterest@webershandwick.com.
7. Pinners will be entered to win one of 25 spring baking kits, and 10 winning photos will also be posted on the McCormick.com Look Book.

For additional information and recipes, visit http://smnr.akamediainc.com/mccormick-pinterest-contest/.