SOURCE: MEA Digital

September 28, 2011 07:00 ET

MEA Digital Approved to Become a Google™ Analytics Certified Partner (GACP)

SAN DIEGO, CA--(Marketwire - Sep 28, 2011) - MEA Digital today announced that it is entering into a strategic agreement to become a Google Analytics™ Certified Partner (GACP). This accreditation certifies the agency's ability to provide implementation, training, and support for Google Analytics™.

For a majority of online businesses, investing in a web analytics program ultimately increases their bottom line as a result of uncovering unique consumer insights and optimization opportunities. However, it is crucial for those businesses to work with a company that can oversee this endeavor in a cost-effective manner. GACPs like MEA Digital help businesses make their websites and ad campaigns more effective using Google Analytics, a free, enterprise-class online measurement tool. Clients working with a Certified Partner receive professional Google authorized training, implementation, and consulting services. For more information, visit http://www.google.com/analytics/partners.html.

"This is an unbelievable honor," said Morgan Vawter, MEA Digital's Web Analytics Manager. "Each GACP is held up to Google's well-known standards of excellence. This certification is testament to our unwavering focus on analytics, our dedication to driving measurable results for clients, and our aptitude for extracting actionable insights to increase ROI."

About MEA Digital

MEA Digital is an analytics-focused agency with offices in San Diego, New York, and San Francisco. We help our clients bridge the gap between branding and performance marketing by optimizing their media mix, creative positioning, and budgets across strategically appropriate channels. As a result, we're able to connect what's meaningful to their customers with what's profitable for their businesses. For more information, visit http://www.meadigital.com.

About Google Analytics

Google Analytics tells you exactly how visitors got to your site and how they use it. It can help you identify bottlenecks and gives you ideas for improvements, leaving you to concentrate on your marketing campaigns and increase your returns. Google Analytics is an advanced, easy-to-use tool. The software has all the functions that you'd expect from an advanced web analysis package. For more information, visit www.google.com/analytics.

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