Alberta Shock Trauma Air Rescue Society (STARS)

Alberta Shock Trauma Air Rescue Society (STARS)

September 26, 2013 10:00 ET

Media Advisory: Alberta CEOs To Be Stranded in Wilderness for Third Annual CEO Rescue in the Rockies for STARS

CALGARY, ALBERTA--(Marketwired - Sept. 24, 2013) -

WHAT: The Shock Trauma Air Rescue Society (STARS) is airlifting four prominent Alberta-based CEOs and dropping them into Kananaskis Country for the third annual CEO Rescue in the Rockies for STARS fundraiser. With no escape route, each CEO must "survive" the wilderness and earn their survival by remaining on the mountain and conquering challenges until they raise a goal of $100,000 each, using only their cell phones to collect donations and raise funds.
Once each CEO reaches their personal goal, they will be "rescued" from the site via STARS air ambulance.
WHO: Robert H. Geddes - President and COO, Ensign Energy
Ken Mullen - President and CEO, Savanna Energy Services Corp.
Brent Hesje - CEO, Fountain Tire
David Smith - President and CEO, Keyera
WHEN: Friday, October 4, 2013
9:45 a.m. - 9 p.m. MST
There will be three possible interview locations for media:
9:45 - 10:30 a.m. - CEOs available for interviews at the Peace Bridge helipad prior to liftoff (north end of 7 Street SW, north of 1 Avenue SW).
10:30 - 10:45 a.m. - Skids up, CEOs flown to mystery site and challenge begins.
3:45 - 4 p.m. - CEOs available for interviews at the Peace Bridge helipad upon their return.
5 - 9 p.m. - Post-rescue gala at the Fairmont Palliser - tables are available for purchase by calling Angela Munday at 403-516-4845.
WHERE: Calgary & Kananaskis Country
*PHOTO OP: Witness influential CEOs as they are prepped by STARS crew and transported to the remote site via helicopter.

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