Reeves Financial Services Inc.

Reeves Financial Services Inc.

May 03, 2011 16:01 ET

Business Model Worth Talking About, Says New Marketing Director

HAMILTON, ONTARIO--(Marketwire - May 3, 2011) - Tom Irvine, Director of Marketing, joins Reeves Financial Services Inc. at the head office in Hamilton, Ontario, bringing with him more than ten years of experience in financial services. Tom has worked in a variety of management roles at BMO Bank of Montreal and in the credit union system.

"He understands and values our philosophy of work," said Scott Reeves, President of RFS. "Good business is about fair and excellent service. Tom's leadership will help heighten our position as an excellent provider of fair services."

Before joining RFS, Tom was responsible for several key strategic initiatives, including development of a corporate branch marketing plan, a national direct-marketing campaign, and the launch of an online virtual credit union branch.

"Although I have a background in sales, marketing is my real passion," said Tom. He is working towards his Certified Marketing Specialist's designation from the Canadian Marketing Association. He holds a Bachelor of Arts degree from Lakehead University.

Tom was born and raised in Hamilton, and although he has spent most of his career outside of the City, he is thrilled to be back and can think of no other place where he would rather build his career than at Reeves Financial Services Inc.

"Scott has a great story to tell, and I look forward to helping him share it. His business model is way ahead of the game," said Tom.

Founded in 1996, RFS has branches in Hamilton, Toronto, and Kitchener, Ontario. RFS's team of Insurance and Wealth Advisors are salaried, not commissioned, which frees them from the pressure of sales targets and lets them focus on the best interests of their clients. RFS is also one of the only financial service providers in Ontario that does not charge fees or back-end loads (commonly known as Deferred Sales Charges) on their clients' investment accounts.

RFS is a member of FundSERV and a registered Segregated Funds Dealer and operates under licence of the Financial Services Commission of Ontario.

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