SOURCE: 3n (National Notification Network)

April 17, 2007 15:33 ET

Media Advisory: Campus Safety: How Do We Communicate During a Crisis?

Virginia Tech Massacre Highlights Importance of Effective Emergency Communication in Saving Lives

GLENDALE, CA -- (MARKET WIRE) -- April 17, 2007 --

WHAT:          Schools should be "places of sanctuary and safety."
               Yet in the aftermath of the Virginia Tech massacre, one
               thing is certain: we are all vulnerable to random acts of
               violence. As questions continue to arise concerning the
               response to the first shooting at Virginia Tech's West
               Ambler Johnston dorm and difficulty in effectively warning
               on-campus and off-campus students and educators, it becomes
               clearer that our ability - or inability - to communicate
               on a large scale and across devices can make the greatest
               impact on safety and prevention efforts. However, few
               schools and universities are equipped to deal with
               unexpected emergencies.

               Understanding the role of notification - for campus safety
               updates, warnings and evacuations - is crucial to protecting
               any university, college or community. Your viewers and
               listeners will be interested in hearing experts and users
               discuss how universities and schools can better prepare
               their communications plans for improved responses to all
               types of disasters, ensuring the safety of students and

WHEN:          Experts are available immediately to provide background
               and content for an article

WHO:           Cinta Putra, CEO and co-founder, 3n
               Marc Ladin, Vice President of Global Marketing, 3n
               3n can also connect you with universities, crisis
               communication experts and industry analysts to round out
               the elements of the story.

INTERVIEWS:    Marc Ladin, 3n, 818-230-9733/ cell 818-939-3001
               Linda Souza, 3n, 818-230-9744/ cell 818-795-5766
About 3n® (National Notification Network)

3n (National Notification Network) is a privately held company based in the Los Angeles area in Glendale, California. Recognized as an effective tool for both emergency notification and daily business communication, 3n's innovative and powerful mass notification system is the most advanced, efficient and easy-to-use on the market today. For more information about 3n, log on to or call toll-free 1-888-366-4911.

Contact Information

  • Contact:
    Linda Souza
    3n (National Notification Network)
    Email Contact