Canadian Public Relations Society (CPRS)

Canadian Public Relations Society (CPRS)

November 12, 2013 09:00 ET

MEDIA ADVISORY: CPRS Toronto Selects John E. Betts of McDonalds Canada to Receive 2013 CEO Award of Excellence in Public Relations

TORONTO, ONTARIO--(Marketwired - Nov. 12, 2013) -

Editors Note: There is a photo associated with this press release.

The Canadian Public Relations Society (CPRS) Toronto is pleased to announce that the recipient of the 21st CEO Award of Excellence in Public Relations is John E. Betts, President and Chief Executive Officer, McDonald's Restaurants of Canada.

Mr. Betts' work in defining the company's vision and communicating it with impact across Canada has been a demonstration of how communications can be a game changer in business strategy and business results. Since assuming his current role at the helm of McDonald's Canada in 2008, the company has achieved significant increases in annual sales and guest counts, has undertaken a comprehensive restaurant reimaging program, and has brought new and relevant menu enhancements to Canada including McCafé and the Signature McWrap.

Prior to his appointment as President & CEO of McDonald's Canada, Mr. Betts held various positions with McDonald's throughout the United States and around the world. A 43-year veteran of the McDonald's system, he began his career with McDonald's in 1970 as restaurant Crew in Southampton, New York. John lives in Toronto with his wife Bridget and their two children.

Mark your calendars and join us to commemorate this occasion:

WHEN: Wednesday, January 15, 2014, 12:00 Noon
WHERE: Eaton Chelsea Toronto
ADDRESS: 33 Gerrard Street West, Toronto, Ontario. M5G 1Z4

TICKETS: Tickets available online from the CPRS Toronto website; or contact Lois Marsh at 416-360-1988, marshl@marsh-executive.com.

Created in 1991, the CEO Award recognizes communications excellence and advocates that a successful CEO must be an excellent communicator who can express a clear mission and shared values with a broad range of stakeholders.

Past Award recipients include Sheldon Levy, Ryerson University, Mr. Jim Leech, Ontario Teachers' Pension Plan, Robert Deluce, Porter Airlines, Galen G. Weston, Loblaw Companies, Frances Lankin, United Way of Greater Toronto, Michael Budman and Don Green of Roots Canada, and Piers Handling of the Toronto International Film Festival.

For the first time in the Award's history, there have been two winners of this prestigious award from the same organization in different years. CPRS Toronto was pleased to award the honour to George Cohon, Founder of McDonald's Restaurants of Canada in 1995.

The CPRS Toronto award, presented annually, is determined by a selection committee comprised of the Society's past presidents. Members are encouraged to submit nominations throughout the year.

About CPRS Toronto

CPRS is a national association representing the public relations profession through the establishment and maintenance of high professional, educational and ethical standards. CPRS Toronto is one of the largest member societies comprising nearly 600 members. For more information please visit: http://www.cprstoronto.com.

To view the photo associated with this press release, please visit the following link: http://media3.marketwire.com/docs/JEBHeadshot.jpg.

Contact Information

  • For more information or to schedule an interview,
    please contact: CPRS Toronto CEO Award Committee
    Vincent Power, APR
    Chair
    416-941-4422
    pastpresident@cprstoronto.com

    Ronald McDonald House Charities of Canada
    Richard Ellis, APR
    SVP, Communications, Public Affairs
    & Corporate Social Responsibility and Chairman
    416-446-4605
    richard.ellis@ca.mcd.com