March 27, 2010 06:00 ET

MEDIA ADVISORY: Earth Hour Unplugged-Chantal Kreviazuk, Jarvis Church & Justin Nozuka to Perform at WWF's Earth Hour Celebration

March 27, 5:30 - 9:30 p.m., Yonge-Dundas Square

TORONTO, ONTARIO--(Marketwire - March 27, 2010) - Tonight, Torontonians will gather to celebrate WWF's Earth Hour (8:30 – 9:30 p.m. local time) and demonstrate their support for action on climate change at a free concert at Yonge-Dundas Square. Presented by Ontario Lottery and Gaming Corporation (OLG), in partnership with Citytv and the City of Toronto, the free, all-ages Earth Hour Unplugged concert will feature internationally renowned singer-songwriter Chantal Kreviazuk, R&B artist Jarvis Church and singer/songwriter Justin Nozuka. The event will be emceed by Citytv, Breakfast Television co-hosts, Kevin Frankish and Dina Pugliese.

In addition to the concert, there will be games and street performers ranging from aerial artists and fire-throwers, to hip-hop dance crews. Members of the public will also be asked to write down their wish for the Earth to be hung on Earth Hour Wishing Trees around the square. The Wishing Trees will symbolize Canadians' desire and commitment for action on climate change. Coca-Cola will also bring Olympian Shelley-Ann Brown, silver medalist in bobsleigh at the Vancouver 2010 Olympic Games, to share her wish for the Earth.

WWF-Canada - Free Earth Hour Celebration Concert
Time: 5:30 – 9:30 p.m.
Location: Yonge - Dundas Square, Toronto, ON
Time Line: 5:30 p.m.: Street performers and Earth Hour wish collection begins
  7:00 p.m.: Official welcome and open remarks from Gerald Butts
  7:10 p.m.: Justin Nozuka performs
  7:45 p.m.: Jarvis Church performs
  8:10 p.m.: Earth Hour countdown ceremony begins
  8:30 p.m.: Earth Hour starts/ Chantal Kreviazuk performs
  9:30 p.m.: Earth Hour concludes

For photos or broll please visit : http://earthhour.panda.org.

About Earth Hour

Earth Hour is a global WWF initiative. Individuals, businesses, governments and communities are invited to turn out their lights for one hour on Saturday March 27, 2010 at 8:30 PM to show their support for action on climate change. The event began in Sydney in 2007, and has since grown into a global movement reaching more than one billion. In Canada, Coca-Cola, Sears Canada and the Toronto Star are the lead sponsors. www.EarthHourCanada.org. 

Contact Information

  • For general information, media accreditation or to register
    in advance please contact:
    Sheryl So, Environics Communications
    w: 416-969-2725 or c: 416-917-1770