MADD Canada

MADD Canada

March 29, 2011 15:07 ET

Media Advisory: Film Shows Students How Impaired Driving "Shatters" Lives

MADD Canada and Provincial Sponsor Manitoba Public Insurance Bring 2010-2011 School Multi-Media Assembly Program Back to Manitoba Schools.

OAKVILLE, ONTARIO--(Marketwire - March 11, 2011) - A car races down the road, recklessly passing traffic. The driver loses control, flipping the vehicle and crashing into a guardrail. The scene then flashes to several high school students enjoying a typical Saturday evening. None realize how their actions that night will have life-altering consequences.

These are the opening moments of Shattered, the School Multi-Media Assembly Program which resumes its provincial tour of Manitoba next week.

Media are invited to join students and staff of Sturgeon Heights Collegiate for a special presentation of Shattered.

Date:Tuesday, March 15, 2011 at 10 a.m.
Location:Sturgeon Heights Collegiate
2655 Ness Avenue, Winnipeg, MB R3J 1A5

MADD Canada National President Denise Dubyk; Ward Keith, Registrar of Motor Vehicles, MPI; and members of the school staff and student body will be available to speak with media about Shattered.

The dynamic and powerful program is part of MADD Canada's efforts to educate young people about the risks of impaired driving. Road crashes are the leading cause of death among 15 to 25 year olds, and alcohol is a factor in 45% of those crashes. With the continued support of MPI and its other sponsors, MADD Canada will deliver Shattered to 1 million students nation-wide in 2010-2011.

Contact Information

  • To RSVP for the event or for more information about
    Shattered in Manitoba, contact: MADD Canada
    Deb Kelly
    Communications Manager
    905-829-8805, ext. 240