Pizza Pizza Limited

Pizza Pizza Limited

October 31, 2011 06:00 ET

Media Advisory: It's Fright Night at Pizza Pizza!

Pizza Chain Prepares for One of Its Busiest Days of the Year This Halloween

TORONTO, ONTARIO--(Marketwire - Oct. 31, 2011) - Preparations are under way at Pizza Pizza locations across Canada as restaurant employees get ready to welcome ghouls, goblins and witches on one of the busiest day of the year for the pizza chain. Each Halloween, families and party-goers opt for the convenience of hot and fresh pizzas, crispy chicken wings and other menu items from Pizza Pizza, the Halloween headquarters, whether it's dinner before a night out or a late snack after some trick-or-treating.

Pizza Pizza is expecting to double its sales on Halloween Monday, making it one of the busiest days of the year along with New Year's Eve and Super Bowl Sunday. The company expects to see an increase in walk-in customers, as well as orders by phone, online and through its new iPhone app specifically between 3:30 p.m. and 6:30 p.m., just before the creatures come out at night.

WHAT: Pizza Pizza is available to discuss what makes Halloween such a busy night, how many orders are typically placed, popular orders and other Halloween-related information
WHO: Pat Finelli, chief marketing officer for Pizza Pizza; Local Pizza Pizza franchisees
WHERE: On the phone or at a location near you

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