Veterans Affairs Canada

Veterans Affairs Canada

May 01, 2009 17:19 ET

Media Advisory: Media Invited to Participate in Overseas Events Marking the 65th Anniversary of D-Day and the Battle of Normandy

OTTAWA, ONTARIO--(Marketwire - May 1, 2009) - The Honourable Greg Thompson, Minister of Veterans Affairs, will lead a delegation of Veterans, youth and parliamentarians to France from June 3 to 9, 2009, for a series of events to commemorate the 65th anniversary of D-Day and the Battle of Normandy.

Media interested in accompanying the delegation must contact Veterans Affairs Canada at the number below, by May 8, 2009. Spaces are limited. Transportation and accommodation expenses will be covered by Veterans Affairs Canada. For those outlets with pay policies, these expenses are estimated to be approximately $3,500 per person.

Criteria for Selection

The invitation to be an official media delegate will be open to mainstream media who satisfy the following criteria:

Essential Criteria - Successful media must satisfy the following:

- A circulation/reach of at least 100,000

- Commitment to file regular articles/stories back to Canada
Additional Criteria - Successful media must fall under at least one of the following categories:

- Reports widely published in both English and French

- Major regional newspaper outlet with larger network membership or affiliation

- Canadian radio outlet with Broadcast News feed

- Major television network Asset Criteria - Preference will be given to media who:

- have reported on Veteran/commemorative issues in the past.

- are capable of publishing in multiple formats (i.e. print, broadcast, Web, etc.).

- target youth as an audience.

Over five days, the delegation will walk across the beaches of Normandy, return to former battlefields and follow the path along which Canadians fought as part of Operation Overlord on D-Day and during the Battle of Normandy, a pivotal moment of the 20th century.

On the morning of June 6, 1944, Canadian and Allied forces stormed the beaches of Normandy, with more than 5,000 vessels and 10,000 aircraft. Of the 150,000 who took part in the landings, 15,000 were Canadians. In the months that followed, during the Battle of Normandy, more than 90,000 Canadian men and women served in a monumental series of events that would signal the beginning of the end of the Second World War. Of those, more than 5,000 would lay down their lives. For more information on D-Day and the Battle of Normandy, visit www.vac-acc.gc.ca.

Contact Information