General Motors of Canada Limited

General Motors of Canada Limited
McMaster University

McMaster University

March 14, 2011 11:00 ET

MEDIA ADVISORY: PACE Automotive Design Lab to Open at McMaster University

HAMILTON, ONTARIO--(Marketwire - March 14, 2011) - Representatives from General Motors, Autodesk, HP, Siemens PLM Software, Oracle, Partners for the Advancement of Collaborative Engineering Education (PACE), and McMaster University will officially open the university's PACE Lab for automotive engineering and design on Thursday, March 17, 2011.

WHAT: Opening of the PACE Lab for automotive design and engineering at McMaster.
  Student demonstration of a PACE Vehicle Collaboration project.
WHEN: Thursday, March 17, 2011
  11:20 a.m. – 12:15 p.m.
  Media Availability will follow formal remarks.
WHERE: McMaster University, Engineering Technology Building (ETB), Room 234
  1280 Main Street West, Hamilton

A ribbon-cutting ceremony will begin at 11:20 a.m. in the Engineering Technology Building, room 234.

McMaster engineering students will demonstrate a collaborative project with the University of Cincinnati to develop a next-generation sustainable urban transport vehicle.

Media are also welcome to attend remarks by all partner members from 10:00–11:15 a.m. in room 125 of the Engineering Technology Building.

The PACE Lab provides students with access to state-of-the-art computer hardware and software used by the automotive industry for product development, planning, engineering, analysis, and data management. It better prepares students for careers in the international world of automotive engineering and design. (

Contact Information

  • Media contacts:
    McMaster University
    Gene Nakonechny
    905-525-9140 ext. 26781
    905-975-6467 mobile
    General Motors of Canada
    Jason Easton