Microsoft Canada Co.

Microsoft Canada Co.

December 01, 2009 11:08 ET

MEDIA ADVISORY: Panel Discussion and Photo Opportunity-Putting the Spotlight on Counterfeiting in Canada

How Canadians Can Protect Themselves Online and in Stores This Holiday Season

TORONTO, ONTARIO--(Marketwire - Dec. 1, 2009) -

What: A panel discussion to put the spotlight on counterfeiting in Canada
and to help consumers better understand how to protect themselves,
especially during the holiday season.
Topics include:
- The growth of counterfeit goods in Canada
- The new risks that Internet counterfeit poses to Canadians and
the difficulties in investigating and stopping counterfeiters
- Canadians views on counterfeit goods this holiday season and
what consumers can do to protect themselves online and

- Insp. Peter Goulet, Officer in Charge, RCMP GTA Federal Enforcement
- Bob Weese, Chair, The Canadian Intellectual Property Council,
VP Government & External Relations, GE Canada
- Robert Barchiesi, Chair, The International Anti-counterfeiting
- Rob Holmes,
- Lorne Lipkus, Kestenberg Siegal Lipkus LLP/ Canadian Anti-
counterfeiting Network/Canadian Intellectual Property Council
- Chris Tortorice, Corporate Council, anti-piracy, Microsoft Canada

When: Wednesday, December 2, 2009 10:15 a.m. - 11:30 a.m.

Where: Holiday Inn Hotel & Suites
Beaufort East Room
7095 Woodbine Avenue
Markham, Ontario
L3R 1A3

Why: With the explosive growth of the Internet we have seen a surge in
the number of counterfeit goods available online. Today
counterfeiters have a global reach and are peddling their wares
to unassuming consumers through online auction sites, web sites,
social networking sites and spam. The anonymity afforded by the web
allows counterfeiters to operate with little chance of being
detected while the risks to consumers are high. Consumers need to
know the tools, tips and tricks that will help them protect
themselves both online and in stores.

Photo Opportunity:
On display will be a variety of counterfeit goods and software taken
from GTA shelves over the past few weeks.

Contact Information