CANADA POST

CANADA POST

November 08, 2006 15:29 ET

Media Advisory/Photo Opportunity: Canada Post Sends Holiday Joy to The Salvation Army

Students Meet Santa at Launch of 24th Annual Santa Letter-writing Program

OTTAWA, ONTARIO--(CCNMatthews - Nov. 8, 2006) -

Attention Assignment, City, Family and Photo editors



What: Santa will receive his first sack full of children's letters
during a special visit with two classes of first grade
students from Norman Ingram Public School at The Salvation
Army's Toy Distribution Centre. To celebrate the national
launch of the 24th annual Canada Post Santa Letter-writing
Program, students will complete their creative letters and
wish lists, before hand-delivering them to Santa.

The event will also mark Canada Post's $200,000 milestone
donation to The Salvation Army. With the help of students,
Canada Post will present a gift of $25,000 to The Salvation
Army to benefit its "Christmas Appeal" fund, bringing joy this
season to those who need it most.

In the spirit of sharing joy, grade one students attending the
event will bring with them donations from their toy drive.
Salvation Army Toy Mountain volunteer elves will be on hand,
sorting and packaging toy donations.

When: Wednesday, November 15, 2006 - 10:30 a.m. to 11:30 a.m.

Where: Salvation Army Toy Distribution Centre at 150 Railside Road,
Don Mills (Closest intersection Don Valley Parkway & Lawrence
Avenue East)

Who: Norman Ingram Public School grade 1 students (two classes)
Santa Claus
Postal Elves
Robert Waite, senior vice-president, Communications and
Stakeholder relations, Canada Post
Colonel Glen Shepherd, chief secretary, The Salvation Army,
Canada and Bermuda Territory


The Santa Letter-writing Program is a Canada Post initiative in support of family literacy. Through this program, Canada Post seeks to instill in children a love of writing and reading letters. More than 11,000 Canada Post employees (current and retired), known affectionately as Postal Elves, volunteer their time to help Santa respond to his letters in the language they are received in, including Braille.

Contact Information