SOURCE: Redstar

December 06, 2011 08:00 ET

Media Advisory: Redstar Hosts First Web Event on Aging Demographics

CAMBRIDGE, MA--(Marketwire - Dec 6, 2011) -

WHO: ( is hosting a live-stream web event and thought salon to discuss The Rise of the Grey Market.

Special guests include:
Frank Moss, Entrepreneur, Investor, and recent Director of MIT Media Lab, Guest Host/Moderator
Joe Coughlin, Director of MIT Age Lab, Guest
David Rose, Founder of Ambient Devices and Vitality, Guest
Jody Holtzman, Senior Vice President of Thought Leadership at AARP, Guest

WHAT: As the largest generation in history approaches retirement, there are enormous consequences in areas ranging from retirement financing, healthcare and insurance, to product design, advertising and media. What are the needs of this critically important segment of the market, and how are companies, the government, and individuals dealing with these significant shifts in the structure of the society as a whole?

The theme to be discussed in this salon session identifies the enormous opportunity and challenge created by the aging demographics of the United States and Europe. What are the trends that define this opportunity? What industries are affected by it? Who stands to win, and who stands to lose? Who is at the forefront of creating solutions to address this market, and who is investing in them? This salon session will address these and many other questions in the discussion.

WHERE: Cambridge, Mass and live stream web event can be viewed online at

WHEN: Wednesday, December 7, 2011 from 5-7pm Eastern time

KEYWORDS: Redstar, baby boomers, investors, demographics, aging, healthcare

Redstar Salons are intended to provide insights for entrepreneurs looking to find exciting new market opportunities that may be "under" the radar for most young business people.

Redstar Salons are centered on a major market trend, and feature industry experts in the trend, institutional investors in related fields, and active entrepreneurs currently taking advantages of opportunities in the space in question. The very small live audience (less than 40 people) is also largely composed of the three groups described above, plus entrepreneurs interested in new opportunities. These Salons are very intimate and established in a discussion/conversation format with no formal presentations and meant to generate ideas for entrepreneurs, investors, and policy makers, specifically focused on new product and service ideas.

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