SOURCE: Amobee

Amobee

September 29, 2014 08:05 ET

Media Alert: Amobee to Showcase Its New 3D Digital Advertising Technology and Present Sessions on the Latest Advertising Innovations at Advertising Week 2014

NEW YORK, NY--(Marketwired - Sep 29, 2014) - Amobee, the company defining digital marketing, will have a prominent presence at Advertising Week, the world's premier gathering of advertising, marketing and media industry leaders in New York City this week.

What:  Amobee to showcase its 3D digital advertising technology now available across all devices and discuss the future of digital marketing at Advertising Week 2014

Who: Key leadership from Amobee including CEO Mark Strecker, SVP Global Publisher Solutions Rujul Patel, U.S. Creative Director Paul DeGrote, and Product Director Yoni Koenig to present sessions on trending industry topics

Schedule:

Panel: "WIRED NXT"
10:00 - 10:50 AM / Monday, Sept 29 / Hard Rock Café / 1501 Broadway
Amobee CEO Mark Strecker to discuss ways to connect with today's on-the-go consumers through disruptive innovation, relevance and resonance. CEOs and executives from Publicis Worldwide, Keek, AOL and Univision will join a discussion moderated by WIRED's Frank Rose.

Panel: "The New Mobile Metric"
2:45 - 3:30 PM / Monday, Sept 29 / Times Center Hall / 242 W 41st Street
Rujul Patel, SVP Global Publisher Solutions of Amobee, to discuss how advances in technology are creating new opportunities for revenue and engagement for publishers. CEOs and SVPs from Whitepages, Kargo, The Weather Channel and Criteo will join a discussion led by Adweek's Lauren Johnson.

Workshop: "Love It, Touch It, Want It"
1:00 - 1:50 PM / Tuesday, Sept 30 / Lucille's at B.B. King Blues Club / 237 W 42 Street
Amobee's U.S. Creative Director, Paul DeGrote, and Product Director, Yoni Koenig, will lead an in-depth workshop and demo of the new Amobee 3D. Attendees will learn how to take their advertising to the next level, increase consumer engagement and drive higher returns on their digital marketing spend.

Keynote: "Trend Spotting with Mark Strecker" at Brand Innovators Summit
11:10 - 11:30 AM / Wednesday, Oct 1 / Ace Hotel / 20 W 29th Street
Mark Strecker, CEO of Amobee, will discuss how 3D is fundamentally changing the digital ad experience for consumers and advertisers alike.

Attendees can experience Amobee's 3D digital advertising on the official Advertising Week app for iOS and Android. To reserve a spot at an Amobee panel or workshop, please contact elisha@amobee.com to RSVP.

Advertising Week 2014 runs from September 29 - October 3 in New York City. For complete information, visit http://www.advertisingweek.com.

About Amobee
Amobee is the company defining digital marketing. The company offers marketers, agencies, publishers and operators an innovative digital marketing technology platform and solutions. The Amobee platform enables its customers to run data-driven, targeted, cross channel digital marketing campaigns with unparalleled ROI on a global scale. Amobee is a division of SingTel's Digital L!fe Group, which is focused on creating new digital growth engines to delight customers and disrupt adjacent industries. Amobee operates across North America, South America, Europe, Middle East, Asia, and Australia.

For more information about Amobee technology and products, please visit www.amobee.com.

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