SOURCE: Zumobi

Zumobi

Zumobi

March 22, 2011 11:20 ET

MEDIA ALERT: Field & Stream Hooks a New Audience With the Launch of the Field & Stream Online App for Android on The Zumobi Network

SEATTLE, WA--(Marketwire - March 22, 2011) -

WHAT:
Zumobi Inc., a mobile media publisher, and Field & Stream magazine today announced the launch of the Field & Stream Online App for the Android platform. Now, Field & Stream brings its seasoned tips, techniques, and knowledge of outdoor lifestyle to users on both Android and iOS platforms.

With the Field & Stream Online App, outdoor enthusiasts, hunters, and fishermen alike can access the print and Web content they love whether they're on the open water or in the hunting blinds. The design of the app interface allows users to easily navigate and peruse the latest articles and photo slideshows on outdoor sports and hobbies, stream video content and episodes from Field & Stream's library, read up on the newest gear, or browse the most recent news across the categories of hunting, fishing, guns, gear, and survival. Users can choose to share all articles, videos and photos through the app's 'share' feature, which sends content via email, Twitter and Facebook accounts.

The Field & Stream Online App for Android also offers compelling sponsorship opportunities through Zumobi's proprietary "app-within-an-app" rich media advertising platform, BrandBlast. The Field & Stream Online App on both the iOS and Android platforms is sponsored by Ford Motor Company.

WHEN:
March 22, 2011

WHERE:
The Field & Stream Online App for Android is now available in the Android Market and as a part of The Zumobi Network. 

About Field & Stream
Field & Stream®, The World's Leading Outdoor Magazine, is the country's largest enthusiast title and most recognized outdoor publication. Devoted to the complete outdoor experience and lifestyle, Field & Stream (www.FieldandStream.com) gives its readers the knowledge and inspiration to pursue the sports they love. It celebrates the outdoor experience with great stories, compelling photography and sound advice, while honoring the traditions hunters and fishermen have passed down for generations. Established in 1895, Field & Stream is published 11 times per year by the Bonnier Corporation.

The Bonnier Corporation (www.bonniercorp.com), one of the largest consumer-publishing groups in America and the leading media company serving passionate, highly engaged audiences through more than 40 special-interest magazines and related multimedia projects and events.

About The Zumobi Network
Zumobi is a leading mobile media company that partners with media properties to publish applications for next-generation smartphones. Zumobi's portfolio of mobile applications comprises The Zumobi Network. This premium mobile app network offers brands rich media advertising campaigns and sponsorships with primary access in top media apps like msnbc.com, MOTOR TREND News, the TODAY Show, PopSci.com, Sporting News Pro Football, Good Housekeeping @Home and more. For more information, please visit www.Zumobi.com.

Contact Information

  • For Press Inquiries Please Contact:
    Rachel Levine or Aly Brady
    (415) 625 - 8555
    zumobi (at) launchsquad (dot) com