SOURCE: Flexera Software

June 16, 2011 08:00 ET

Media Alert: Flexera Software Executive Richard Northing to Speak on Licensing & Subscription Management for SaaS and the Cloud at 3rd Annual Cloud Computing World Forum 2011

SCHAUMBURG, IL--(Marketwire - Jun 16, 2011) -


Richard Northing, senior vice president of global services at Flexera Software, will present "Licensing and Subscription Management to Grow Cloud and SaaS Revenues" at the third annual Cloud Computing World Forum 2011. Mr. Northing will discuss:

  • License enforcement challenges -- compliance vs. piracy / intentional vs. unintentional overuse
  • Understanding how many of your customers are using Cloud / SaaS today
  • Prevent revenue leakage by establishing a licensing and pricing strategy

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@FlexeraSoftware presenting on #Licensing & #Subscription Mgt. at Cloud Computing World Forum, June 22, 2011.


As software producers and intelligent device manufacturers explore strategies to leverage SaaS and the Cloud, they need to be aware of the impact of these technologies on their ability to monetize and protect their intellectual property. This session will provide an overview of the issues surrounding licensing and entitlement management that companies will face as they deliver Cloud-based and SaaS solutions, along with strategic approaches to address those solutions.


Licensing and Subscription Management to Grow Cloud and SaaS Revenues
Wednesday, June 22, 2011
11:50 a.m. - 12:10 p.m. GMT


Level 1, Olympia 2
Hammersmith Road
W14 8UX

About Flexera Software:
Flexera Software is the leading provider of strategic solutions for Application Usage Management; solutions delivering continuous compliance optimized usage and maximized value to application producers and their customers. Flexera Software is trusted by more than 80,000 customers that depend on our comprehensive solutions -- from installation and licensing, entitlement and compliance management to application readiness and enterprise license optimization -- to strategically manage application usage and achieve breakthrough results realized only through the systems-level approach we provide. Flexera Software is a privately-held company and an investment of private equity firm Thoma Bravo, LLC. For more information, please go to:

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