SOURCE: MediaPlatform, Inc.

MediaPlatform, Inc.

November 15, 2011 10:42 ET

MEDIA ALERT: Free Webcast: Rich Media Visionary/USC Professor Talks "Enterprise Mobile Video: What's Next?"

LOS ANGELES, CA--(Marketwire - Nov 15, 2011) -

What: A free webcast on the state of mobile video and what the future holds for this evolving technology.

Why: Lately, the winds of hype concerning mobile video in the enterprise have reached gale force. According to some, the iPad changes everything. For example, a recent survey by Interactive Media Strategies revealed that 51 percent of corporate users would "view business video more frequently" if they had access to it on a tablet. Yet, will these new form factors actually change the way business people produce and consume video? What does the future look like for mobile video, especially in the enterprise?

Who: Jonathon Taplin, one of America's foremost rich media visionaries and a communications professor at the University of Southern California, and Greg Pulier, president of MediaPlatform.

Taplin serves as a professor and director of USC's Anneberg Innovations Lab. He is an expert in entertainment business, Internet and popular culture, and the influence of the news media on the economy.

Pulier, a founder and president of enterprise video software company MediaPlatform, has spent the last ten years developing rich media webcasting software products.

When: Wednesday, November 16, 2011 at 2 p.m. EST/11 a.m. PST

Where: Register online at

About MediaPlatform, Inc.
MediaPlatform, Inc. delivers best-in-class webcasting and media management technology to global enterprises and digital media producers. MediaPlatform's webcasting software enables high-impact presentations for lead generation, corporate communications and training. The company offers organizations the ability to take advantage of scalable cloud-based computing, as well as on-premises deployment, to present and manage rich media. With media management tools built on its platform, the company helps clients derive long-term archive value from their investment in media content.

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