SOURCE: Avail Intelligence

June 16, 2008 09:00 ET

Media Alert: Interactive Webinar on "eCommerce Merchandising Effectiveness" to Be Hosted by Avail Intelligence's Dr. Rolf Elmér and Patricia Seybold Group's Sue Aldrich

SAN FRANCISCO, CA--(Marketwire - June 16, 2008) - Avail Intelligence, a leading provider of eCommerce optimization software, has announced Dr. Rolf Elmér, CEO, will join Sue Aldrich, senior vice president and senior consultant, Patricia Seybold Group, to present the topic: "eCommerce Merchandising Effectiveness" on June 25 at 2:00pm ET.

--  When: Wednesday, June 25 at 2:00pm ET
    
--  Where: To register for the Webinar visit:
    https://www2.gotomeeting.com/register/429271962
    
--  What: Co-hosts, Dr. Rolf Elmér, CEO and Sue Aldrich, senior vice
    president and senior consultant, Patricia Seybold Group, will pull back the
    curtain on advanced eCommerce strategies, discussing the technology used to
    drive online retail marketing. As these techniques remain cloaked, online
    marketers are often left in the dark about the newest and most effective
    solutions. Listeners will also learn about the principles of social
    behavioral merchandising and hear real life examples of how retailers have
    applied this strategy, as well as the steps attendees can take to maximize
    the value and marketing ROI of online visitor traffic.
    
--  Why: Leveraging the data collected from social and behavioral analyses
    of customer transactions can transform browsers into buyers and increase
    sales per visitor. Sourcing this collective intelligence empowers sites to
    offer: tailored searches; suggestions on related purchases; personalized
    recommendations; and trusted reviews of products. Online shoppers are
    coming to rely on these features and it is critical that eCommerce
    marketers learn the best practices in deploying social merchandising
    techniques that will assist in monetizing each customer interaction.
    

About Avail Intelligence:

Avail Intelligence is the leader in maximizing the value of visitor traffic to e-commerce Web sites. Using advanced mathematical techniques from its research arm Avail Labs; Avail Intelligence has created the Avail eMarketing suite. The suite is comprised of a set of modules, which improve relevance when merchandising to and communicating with individual visitors across the entire Customer Interaction Cycle™ of a single web site or across multiple Web sites.

Avail Intelligence's technology is being used by over 80% of the leading Scandinavian e-commerce sites. Key UK customers include Woolworths, Berry Brothers and DVD.co.uk. For more information please visit, http://www.avail.net. Avail's US division's phone number is 888.GR8.EBIZ / 888.478.3249 or the team can be reached via email at sales.us@avail.net.

Contact Information

  • Press Contacts:
    Vanessa Apicerno
    LEWIS PR for Avail Intelligence
    617-226-8840
    availus@lewispr.com