SOURCE: ClickFox


July 08, 2010 13:08 ET

Media Alert: New Book Offers Six-Week Solution for Agile Software Development

Agile Development and Business Goals: The Six Week Solution Is Now Available on Amazon

ATLANTA, GA--(Marketwire - July 8, 2010) -  ClickFox announces the official release of a new book today, Agile Development and Business Goals: The Six Week Solution. The book, now available on, is authored by four of the company's visionary software developers behind the pioneering customer experience analytics (CEA) software and solutions.

The book goes beyond theory and academia to offer a practical guide for aligning software development processes with core business goals. For leaders, the piece serves as a distilled learning guide for managing technical resources, defining team roles, acquiring tools, and delivering world-class enterprise software on time and on budget.

The authors, Bill Holtsnider, Joseph Gee, George Stragand and Tom Wheeler, are all experts on the agile development methodology, and recognize the importance of solid processes in developing successful, profitable products. "I have applied the knowledge and best practices in this book to launch innovative, business-driven enterprise software solutions like customer experience analytics (CEA)," said Tom Wheeler, VP of Research & Development at ClickFox. "I think developers will appreciate the fact that this book speaks their language, and does so in the context of their role in driving strategic goals for the organization."

The book is now available for purchase on

ClickFox's customer base includes leading organizations in the telecommunications, healthcare, financial services, insurance, technology and retail industries. With nearly 1 billion interactions processed every month, ClickFox is the market leader in processing, analyzing and improving customer interactions across industries and all interaction touch points.

ClickFox is the defining leader of customer experience analytics (CEA) software and solutions. Transcending a limited single channel view, ClickFox CEA patented behavioral analysis engine provides a visually intuitive mapping of all customer interactions -- from IVR, retail, web, and email to agent CRM desktops, handheld devices, and interactive kiosks -- delivering unparalleled visibility to uncover hidden connections and reveal bottom-line customer insights. Deployed by some of the nation's largest telcos, financial institutions, among other Fortune 500 enterprises, ClickFox has a proven track record of helping world-class service providers dramatically boost operational efficiency and profitability.

For more information on ClickFox:

Contact Information

  • Contact:
    Kimya Coker
    ClickFox Director of Marketing
    Email Contact
    +1 (404) 351-8020