July 28, 2015 21:10 ET

Media Alert: Razer Announces Plan to Honor Developers Who Took Part in OUYA's Free to Game Marketing Program

IRVINE, CA--(Marketwired - July 28, 2015) - WHAT: Razer and a new OUYA publishing entity will work to satisfy previously involved Free the Games (FtG) developers, while creating a more open, sustainable distribution model that benefits gamers and expands revenue opportunities for all parties involved.

Razer plans to back the new OUYA to fulfil an estimated $620,000 fund established for FtG developers who had signed FtG agreements with the original OUYA and who fulfil their FtG agreement milestones and related commitments on Kickstarter.

Qualified FtG developers will need to sign up with the new OUYA for a new publishing agreement.

Financial terms will remain largely the same with one notable exception. Advances under the FtG agreements demanded commercial exclusivity to the OUYA platform. Under the proposed new agreements, Razer and OUYA publishing will forgo exclusivity in favor of developers providing an equitable amount of their FtG-funded titles to gamers for free on the Cortex TV platform. For example, if $10,000 is funded toward a $1 game, then 10,000 games at $1 would be given away at no cost to gamers on Cortex TV. OUYA publishing will not limit developers in any instance to one or another platform, but will promote publishing to all Android platforms -- Google Play, Cortex TV, XiaoMi, Alibaba, and the likes.

WHY: Razer has a real interest in supporting indie developers and furthering the expansion of Android gaming on TV. Moving forward with this plan will ensure that both interests are met, as openly, widely, and beneficially as possible. Razer did not acquire hardware, agreements, pre-existing liabilities or debts from OUYA-only software related to the OUYA store and content catalog. Razer must sign new agreements with FtG developers, since there are no existing legal or non-legal developer relationships. Razer's credo is "By Gamers. For Gamers." Giving back to gamers, game developers and those who support the gaming lifestyle is what it's all about.

WHEN: July 28, 2015

WHO: Razer, a world leader in connected devices and software for gamers.

WHERE: OUYA Developer Email:


Razer™ is a world leader in connected devices and software for gamers.

Razer is transforming the way people play games, engage with other gamers and identify with the gamer lifestyle. Having won the coveted "Best of CES" award consecutively for five years, the company's leadership in product innovation continues to create new categories for the gaming community that is estimated to have over 1 billion gamers worldwide.

Razer's award-winning design and technology include an array of user interface and systems devices, voice-over IP for gamers and a cloud platform for customizing and enhancing gaming devices.

Founded in 2005, Razer is backed by Intel Capital, IDG-Accel and Heliconia Capital Management (Heliconia), a wholly owned subsidiary of Singapore investment company Temasek. For more information visit

Razer - For Gamers. By Gamers.™