MEDIA ALERT: Sporting News and Zumobi Amp Up College Football Season With Android App


SEATTLE, WA--(Marketwire - December 15, 2010) -

WHAT:

Zumobi, a leading mobile app publisher, and Sporting News today announced the release of the Sporting News NCAA Football application for the Android platform.

With the free Sporting News NCAA Football app, millions of college football fans can keep up with all of the action from their favorite teams, conferences and the top movers in the NCAA FBS. A part of The Zumobi Network, the app packs loads of game information, polls, news, standings and more in the same easy access design, made popular with the Sporting News Pro Football app. The app interface allows for easy navigation from the home page with an option for users to customize a scroll bar with important details from their favorite teams, including scores and up-to-date game information at a glance. Users can also click on specific teams for more detailed information such as news and week-by-week scores.

In addition to offering outstanding sports content, the Sporting News NCAA Football app also offers compelling advertising opportunities. Sporting News magazine's audience, combined with Zumobi's BrandBlast 2.0 rich media, "app-within-an-app" advertising platform, creates the ideal environment for premium advertisers to engage with consumers.

WHEN:

December 15, 2010 

WHERE:

The Sporting News NCAA Football app is available for free in the Android Marketplace as a part of The Zumobi Network.

About Sporting News
Sporting News, a division of ACBJ, is a multi-media sports company catering to passionate sports fans. Its content is available through Sporting News magazine; a daily digital newspaper, Sporting News TODAY; a national radio network, Sporting News Radio; and a leading community-based Web site, SportingNews.com. Sporting News also is a leading publisher of sports yearbooks, and is engaged in various wireless and iTV initiatives. Founded in 1886, Sporting News is the nation's first weekly sports publication. Charlotte, NC-based ACBJ is the nation's largest publisher of metropolitan business newspapers. For more information go to www.acbj.com and www.sportingnews.com.

About Zumobi
Zumobi is a leading mobile media company that partners with media properties to publish applications for next-generation smartphones. Zumobi's portfolio of mobile applications comprises The Zumobi Network. This premium mobile app network offers brands rich media advertising campaigns and sponsorships with primary access in top media apps like Sporting News Pro Football, Sporting News Pro Baseball, Phil Mickelson, PopSci.com, MOTOR TREND News and more. For more information, please visit www.Zumobi.com

Contact Information:

For Press Inquiries Please Contact:
Rachel Levine or Aly Brady
(415) 625 - 8555
zumobi (at) launchsquad (dot) com