SOURCE: Unica Corporation

Unica Corporation

September 30, 2010 08:30 ET

Media Alert: Unica Experts and Customers Present Latest in Interactive Marketing Innovations at Upcoming Industry Events

WALTHAM, MA--(Marketwire - September 30, 2010) -

WHAT: eMetrics East: Unica to showcase the latest interactive marketing technologies at booth 11; Washington, DC
  October 4-7, 2010
  Additional eMetrics highlights: Michelle Rutan, web analytics program manager, National Instruments, to present "Competing on Analytics: It's a Journey"
  October 4
  Randy Gelfand, CIO web analytics program manager, IBM, to present "First steps on a long journey: Approaching Digital Maturity"
  October 5
  Inbound Marketing Summit: Yuchun Lee, CEO, Unica, to present "Taking Marketing into the Cloud; Foxboro, Gillette Stadium"
  October 6, 2010
  DMA Annual Conference: Unica to showcase the latest in interactive marketing technologies at booth 433, San Francisco
  October 9-14, 2010
  Additional DMA highlights: Tony Arnold, director, CRM Operations, Sears, to present "Leveraging CRM Tools to Drive Online Business Growth"
  October 11
  Jay Henderson, director, product strategy, Unica, to lead Guru Session for Lead Generation
  October 12

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About Unica
Unica Corporation (NASDAQ: UNCA) is the recognized leader in marketing software solutions. Unica's advanced set of enterprise marketing management and on-demand marketing solutions empowers organizations and individuals to turn their passion for marketing into valuable customer relationships and more profitable, timely, and measurable business outcomes. These solutions integrate and streamline all aspects of online and offline marketing. Unica's unique interactive marketing approach incorporates customer analytics and web analytics, centralized decisioning, cross-channel execution, and integrated marketing operations. More than 1,500 organizations worldwide depend on Unica for their marketing management solutions.

Unica is headquartered in Waltham, Massachusetts with offices around the globe. For more information, visit

Note to Editors: Copyright 2010 Unica Corporation. Unica, the Unica logo, and NetInsight are registered trademarks of Unica Corporation. All other product names, service marks, and trademarks mentioned herein are trademarks of their respective owners.

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