SOURCE: Zumobi

Zumobi

June 17, 2011 07:00 ET

Media Alert: Zumobi Managing Publisher and VP of Marketing to Answer 'What's Next in Mobile Apps' at Digital Media Conference East

SEATTLE, WA--(Marketwire - Jun 17, 2011) -

WHAT:
Brenda Walker, managing publisher of The Zumobi Network and VP of marketing for Zumobi Inc., a mobile media publisher, will participate in the panel "What's Next in Mobile Apps" at the Digital Media Conference East in Arlington, VA. Bringing her expertise and experience at Zumobi publishing mobile apps for media partners and integrating brand sponsors, Brenda will offer best practices for cross-platform mobile app strategies as well as shed light on upcoming trends and shifts in the larger mobile ecosystem.

The 8th Annual Digital Media Conference East brings together influencers and leaders in media, entertainment and technology industries to take part in a one-day event focused on what's shaping the future of the digital media sector. Conference tracks and keynotes will cover a broad range of fields within digital media, including mobile, TV/video, Social, marketing and advertising, and law and policy.

The panel "What's Next in Mobile Apps" will provide a forum for industry leaders from across the mobile space to discuss ideas and trends for mobile apps in the coming year. Panelists will cover topics such as the tablet craze, mobile advertising and monetization strategies, Android disruption, and app discovery channels as well as participate in a Lightning Round of questions around personal mobile use and preferences. As managing publisher and VP of marketing at a mobile media company that publishes and monetizes apps across platforms, Brenda will share her perspective around which devices and platforms will be popular among mobile users, developers, and advertisers. Brenda will also offer advice to Digital Media Conference's audience of influencers who will be pursuing a mobile app strategy in the next year.

WHEN:
Friday, June 17, 2011
"What's Next In Mobile Apps"
10:45 am ET

WHERE:
Digital Media Conference East
Renaissance Arlington Capital View Hotel
2800 South Potomac Ave
Arlington, VA 22202

WHO:
Brenda Walker, managing publisher and VP of marketing at Zumobi

ABOUT ZUMOBI
Zumobi is a leading mobile media company that partners with media properties to publish applications for next-generation smartphones. Zumobi's portfolio of mobile applications comprises The Zumobi Network. This premium mobile app network offers brands rich media advertising campaigns and sponsorships with primary access in top media apps like msnbc.com, MOTOR TREND News, the TODAY Show, Popsci.com, Sporting News Pro Football, Good Housekeeping @Home and more. For more information, please visit www.zumobi.com.

Contact Information

  • Contact Information
    Rachel Levine or Aly Brady
    LaunchSquad
    415.625.8555
    Zumobi(at)launchsquad(dot)com