SOURCE: Zumobi

April 27, 2011 11:00 ET

MEDIA ALERT: Zumobi Managing Publisher and VP of Marketing to Lead Panel on The Future of Digital Distribution at APPNATION

SEATTLE, WA--(Marketwire - Apr 27, 2011) -

WHAT:
Brenda Walker, managing publisher of The Zumobi Network and VP of marketing for Zumobi Inc., a mobile media publisher, will lead the panel "The Future of Digital Distribution: How to Master The Cross-Platform Universe" at APPNATION in San Francisco on Wednesday. Drawing from her experience at Zumobi working with media companies and publishers such as msnbc.com, Bonnier, Source Interlink, Sporting News and Hearst to publish and monetize their content across multiple mobile platforms, Brenda will guide the discussion of the challenges and strategies for keeping apace with the rapid changes in mobile and digital distribution.

The second annual APPNATION's Show Me the Money conference brings together influential leaders working within the mobile space to discuss trends and strategies around the burgeoning app economy. Panels and keynotes will host speakers who can provide commentary on the current and future state of consumer applications across devices and platforms.

APPNATION's "The Future of Digital Distribution: How to Master The Cross-Platform Universe" panel will focus on how publishers, brands and marketers can best utilize the host of devices and platforms available to deliver their content to mobile audiences. Speakers will bring individual perspectives on digital content distribution from diverse areas of the mobile ecosystem. As panel leader, Brenda will tap into her experience working with media companies and brands at each stage of the publishing process to guide the larger discussion on best practices and considerations for a new generation of devices.

WHEN:
Wednesday, April 27, 2011
"The Future of Digital Distribution" panel: 4:05-4:40 PM PT

WHERE:
APPNATION
Moscone Center South
Hall A
747 Howard Street
San Francisco, CA 94103

WHO:
Brenda Walker, managing publisher of The Zumobi Network and Vice President of marketing for Zumobi, Inc.

ABOUT ZUMOBI
Zumobi is a leading mobile media company that partners with media properties to publish applications for next-generation smartphones. Zumobi's portfolio of mobile applications comprises The Zumobi Network. This premium mobile app network offers brands rich media advertising campaigns and sponsorships with primary access in top media apps like msnbc.com, MOTOR TREND News, the TODAY Show, Popsci.com, Sporting News Pro Football, Good Housekeeping @Home and more. For more information, please visit www.zumobi.com.

Contact Information

  • Contact Information
    Rachel Levine or Aly Brady
    LaunchSquad
    415.625.8555
    Zumobi(at)launchsquad(dot)com