SOURCE: NYI

NYI

September 04, 2014 08:01 ET

Media Monitors & NYI -- The Virtues of a Long-Standing Partnership

An Expert in Media and Entertainment Markets, NYI Assists Media Monitors in Maintaining High Level of Excellence

NEW YORK, NY--(Marketwired - Sep 4, 2014) - NYI, a New York company specializing in customized technology infrastructure solutions, shines a light on its long standing partnership with Media Monitors, the leader in local media monitoring, based in White Plains, N.Y. Media Monitors has been a colocation customer at NYI's New York City facility, at 100 William Street, since 2006. The company has taken advantage of the "NYI Difference" -- including all of the efficiencies that are expected at a contemporary data center, combined with the strategic connectivity advantages and personal attention that go above and beyond that of a basic facility.

Offering its customers competitive intelligence information for markets around the world, Media Monitors employs patented technology to produce accurate multi-media research. The company is a subsidiary of RCS, the world's largest broadcast software company. It serves more than 9,000 radio stations, TV music channels, cable companies, satellite music networks and Internet stations worldwide, with a patented broadcast content recognition process.

"Media Monitors is a qualitative company that requires a data center partner with the same high standards and a passion for measurable results," explains the spokesperson at Media Monitors. "We found a perfect match for our needs with NYI eight years ago. As we approach nearly a decade together, our company can't imagine our day-to-day without NYI. NYI gives us the mission-critical support we need to do our work and best serve our clients."

NYI supports the infrastructure of Media Monitors with colocation and cable feeds. The capacity at NYI to offer managed links to cable TV networks is unique to its data center facilities. These capabilities, in turn, sustain the efforts of Media Monitors to provide better measurement around audience engagement across its platform. Media Monitors also offers daily online training sessions, which cover its complete spectrum of offerings.

Media Monitors lets its clients know what cable TV advertising ran in a specific market. Customers can review any network's log of aired spots within an hour of real time. This is due in large part to the proficiency of NYI in offering managed support to Media Monitors. As a result, the partnership allows for a more comprehensive package of tracked media than can be found anywhere else.

"NYI understands the needs and demands of the global 24-hour news cycle, which is a major reason why we are excited to work with Media Monitors, and why we are so passionate about continuing to serve that company today," says Phillip Koblence, Chief Operating Officer of NYI. "In order to successfully maintain a partnership with a company that does the quality of work offered by Media Monitors, it is essential to take the same pride and strive for that same high level of service yourself. At NYI, we are experts in customized infrastructure solutions for the media and entertainment markets."

NYI's 100%-owner-occupied New York data center located in the heart of Lower Manhattan at 100 William Street offers direct connectivity to all major exchanges and peering networks, along with low-latency access to 999 Frontier, NYI's other facility is situated less than 40 miles away in Bridgewater, NJ. NYI facilities are SSAE-16, HIPAA and PCI compliant, offer 24x7x365 onsite support and 100% uptime guarantee.

For more information about NYI and its suite of colocation, hybrid cloud, managed and disaster recovery services, please visit www.nyi.net or email salesteam@nyi.net.  

About NYI
At NYI, we understand you're important and so is your business. Our approach is simple, effective and unique in our marketplace. We look beyond our world-class data centers and focus on supporting customer growth and success acting as a genuine extension of your IT team. Since 1996, we have provided our customers with fully managed, highly customized infrastructure solutions built to suit their specific business and mission critical IT needs. Our customers view us as a true partner; always available for round-the-clock support from a team they know and trust.

Colocation - Cloud - Hybrid - Managed Services - Disaster Recovery

For more information, visit www.nyi.net; call (800) 288-7387; or follow the company on Twitter and LinkedIn

About Media Monitors
Media Monitors is the Leader in Local Media Monitoring. We are a company of hundreds of professionals dedicated to delivering useful tracking data for broadcast, Internet, cable, newspaper, media research firms and advertising agencies around the world. Media Monitors provides competitive intelligence information for markets in the United States, Canada, United Kingdom, Australia, India and South Africa. Media Monitors matches audio to fingerprints of millions of over-the-air radio, broadcast TV and Local Cable commercials and scans hundreds of local newspapers and websites to deliver data to our customers. Employing our patented technology, sales executives, advertising planners, broadcast executives and Internet and Cable companies can hear and see specific advertisements or an entire campaign online with the click of a mouse, 24 hours a day. Media Monitors Radio spot monitoring (MRC accredited), Newspaper Ad Tracking, Broadcast TV and Local Cable TV, and Local Internet services combine a highly-sophisticated computer technology with expert human attention to produce the most accurate multi-media research. Media Monitors is a subsidiary of RCS, the world's largest broadcast software company serving over 9,000 radio stations, TV music channels, cable companies, satellite music networks and Internet stations worldwide. The Media Monitors broadcast content recognition process is protected by U.S. Patent 7,386,047 and additional patents pending.

Contact Information

  • For NYI media inquiries, please contact:
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