SOURCE: MediaBrix

MediaBrix

July 24, 2012 09:00 ET

MediaBrix Strengthens Sales and Marketing Leadership to Support Growth

The Company Adds Director of Midwest Sales, Director of West Coast Sales and Director of Marketing Communications

NEW YORK, NY--(Marketwire - Jul 24, 2012) - MediaBrix (www.mediabrix.com), the industry's leading immersive brand advertising platform for social and mobile apps, today announced the addition of strategic new sales and marketing executives to its team. Hie Su Moon joins MediaBrix as the director of West Coast sales, Charlotte Goldberg joins as the director of Midwest sales and Tiffany Sumner joins as the director of marketing communications.

"As a result of the increasing demand for the MediaBrix platform and our suite of products, we have been able to attract heavy-hitting talent. We are incredibly fortunate and excited to have Hie Su, Charlotte and Tiffany join the MediaBrix team," said Todd Bowman, CRO, MediaBrix. "Hie Su and Charlotte not only bring sales management experience but also respected and trusted relationships with top agency executives and Fortune 500 marketers. Tiffany brings with her vast industry knowledge and expertise in marketing communications for the rapidly evolving digital advertising industry."

Hie Su Moon is a digital advertising sales veteran with ten years of digital advertising sales experience and 15 years of advertising agency experience. Before joining MediaBrix as director of West Coast sales, Moon worked at successful start-ups such as MOG, which recently sold to Beats by Dr. Dre, and media companies such as About.com and The E.W. Scripps Company. She has also worked at top advertising agencies in New York and Los Angeles, such as FCB and BBDO, and with top brands including Paramount, Toyota, Hyundai, Lexus, Sony, HTC, Toshiba, Fox and Nestle. Moon will be based in Los Angeles.

Charlotte Goldberg brings 16 years of advertising agency and sales experience to MediaBrix as director of Midwest sales. Goldberg joins MediaBrix from Latina Media Ventures (LMV) where she managed the company's advertising sales and operations teams. She has worked at renowned media companies and advertising agencies including Meredith Corporation, DDB and DMB&B, and with top brands including Procter & Gamble, JCPenney, Target, State Farm, Toyota and Kellogg's. Goldberg will be based in Chicago.

Tiffany Sumner leads MediaBrix's marketing communications efforts and brings over 10 years of experience in social, mobile and digital advertising. Before joining MediaBrix, Sumner was the director of marketing at Pontiflex, an innovative mobile marketing start-up, where she was responsible for increasing the company's visibility in the market through online and offline marketing communications efforts. She has also worked for leading advertising and publishing organizations including Media6Degrees, Conde Nast and ContextWeb. Sumner will be based at the MediaBrix headquarters in New York.

With the recent launch of the MediaBrix Platform, the company continues to offer Fortune 500 marketers a suite of immersive brand advertising products that allow them to reach people where they are most receptive to marketing messages -- in social and mobile apps and games. MediaBrix enables brand marketers to deploy, monitor and optimize campaigns on social and mobile apps through one platform. The company also provides brand marketers with in-depth targeting and analytics on 30 key branding measurements across all three products and on social and mobile platforms.

"With the additions of Hie Su, Charlotte and Tiffany, we are building a team with immense knowledge of and expertise in social, mobile and digital advertising," said Ari Brandt, CEO and co-founder of MediaBrix. "Over the past year, we've experienced triple digit year-over-year growth. These strategic new hires will help further accelerate the company's growth as we continue to increase our social and mobile footprint by offering immersive brand advertising to Fortune 500 companies on the world's largest social and mobile apps."

About MediaBrix
MediaBrix (www.mediabrix.com) powers an immersive brand advertising platform for social and mobile apps. The company offers Fortune 500 marketers a suite of advertising products that include video, social sharing and other interactive features, allowing them to reach a highly engaged audience where they are most receptive to a brand's message -- in social and mobile apps and games. MediaBrix also provides marketers with in-depth analytics on 30 key points so they can gain visibility into brand performance and optimize campaigns across all of our products and multiple platforms effectively. Hundreds of top brands, such as Proctor & Gamble, Samsung and Coca-Cola, and the world's largest app developers, such as King.com and 50cubes, leverage the MediaBrix platform to provide user-friendly brand advertising experiences to more than 200 million people on social and mobile apps. MediaBrix is based in New York with offices in Los Angeles and Chicago.

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