SOURCE: mediafeedia


July 28, 2011 09:12 ET

mediafeedia Launches mediafeediaOFFERS and Partners With MailChimp to Deliver Greater Facebook ROI for Businesses

mediafeediaOFFERS Integrates With MailChimp to Allow Businesses to Expand Their Facebook Audiences, Distribute Deals, Generate Opt-In Email Lists, Drive Revenue and Market to Potential Customers in an Efficient, Cost-Effective Manner

RIDGELAND, SC--(Marketwire - Jul 28, 2011) - mediafeedia™, a leading social media technology company, and MailChimp®, a global provider of email marketing solutions to more than 900,000 customers, announced today a new partnership and technology integration that enables businesses to attract more Facebook® fans, acquire opt-in email addresses from Facebook fans, reward them with special offers and influence company revenue. With the introduction of mediafeediaOFFERS, businesses can create, deliver and track special offers for its Facebook fans through mediafeedia's easy-to-use dashboard. In addition, businesses using mediafeediaOFFERS can now synchronize their Facebook offers with MailChimp accounts to automatically import opt-in email addresses from Facebook. This partnership and product launch enable any size company to generate a return on investment (ROI) through Facebook in an efficient, affordable manner.

"Our business customers are interested in finding ways to grow their Facebook audiences, manage their Facebook content more efficiently and create special offer tabs on Facebook without the investment of hiring an agency. We are pleased to announce MailChimp's integration with mediafeedia's unique Facebook content management services to help our customers achieve these objectives," said Amy Ellis, Head of Integrations and Partnerships for MailChimp. "Not only will customers be able to grow their opt-in email lists through mediafeediaOFFERS but also have the ability to heighten their social media marketing initiatives in new, exciting ways."

mediafeediaOFFERS allows businesses to distribute deals through their Facebook pages by creating a welcome tab that features a call-to-action deal to reward fans for 1) "liking" their page and 2) providing their email addresses. Businesses can choose from a variety of themes -- or submit their own -- to create a mediafeediaOFFERS tab and manage and track the success of their Facebook page through mediafeedia's free and easy-to-use dashboard. By integrating mediafeediaOFFERS with MailChimp, businesses are able to attract new Facebook fans, collect opt-in email addresses, drive revenue from Facebook offers and continue to engage potential customers through MailChimp's email marketing services.

"We are constantly seeking new ways to deliver value and ROI to our customers through our industry leading content management solution for Facebook," said Justin VanBogart, co-founder and VP of Marketing of mediafeedia. "We're thrilled to integrate our services with MailChimp and introduce mediafeediaOFFERS to enable businesses to take their Facebook marketing campaigns to the next level!"

To create a special offer tab on Facebook, mediafeedia charges $99 for setup and a monthly fee, starting at $9.99 per month. To celebrate the integration, the first 1,000 users to sign-up for mediafeediaOFFERS and synchronize it with MailChimp will have the setup fee waived. The company is also offering a free, seven-day trial for any user. mediafeedia has been testing its special offer tab technology in beta for several months. To learn more, view beta case studies or sign-up for mediafeediaOFFERS, visit

mediafeedia's industry leading content management system is currently available free of charge and enables businesses to efficiently and securely manage and publish content on Facebook pages of all sizes. mediafeedia currently powers Facebook campaigns for more than 16,000 businesses that reach over 30 million Facebook fans worldwide.

About mediafeedia
mediafeedia is a leading social media technology company offering efficient and secure content management and publishing solutions for Facebook fan pages of all sizes. mediafeedia has rapidly grown since its launch in early 2011 and now powers more than 16,000 business pages reaching over 30 million fans on Facebook. Through an easy-to-use content management system, mediafeedia enables users to effectively manage their Facebook pages with the ability to schedule or post content in real-time with links, video and photos, collaborate with coworkers and agency partners, grant administrator access and permissions for added security, and much more. Through mediafeediaENTERPRISE, the company also supports enterprise level clients with additional capabilities including privately branded Facebook posts with embedded links to create a deeper brand experience, analytics, email notifications, and more. mediafeedia is based in Ridgeland, SC and founded by seasoned entrepreneurs, platform architects and social media experts. Learn more at

About MailChimp
MailChimp supports more than 900,000 subscribers worldwide, sending 1.75 billion emails per month. The MailChimp platform improves the user experience by providing seamless, yet powerful email marketing and publishing features that are easy and affordable enough for a small business to get started, but powerful enough for a large company looking for an enterprise level solution. MailChimp's platform provides an open API used by more than 100,000 subscribers. MailChimp integrates with many third party applications including Facebook, Twitter, Eventbrite, SurveyGizmo, Salesforce, WordPress, Magento, Joomla, Drupal and Google Analytics. And best of all, prices start at free.

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(t) @mediafeedia

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