SOURCE: MediaTile (The MediaTile Company)

MediaTile (The MediaTile Company)

April 11, 2011 06:00 ET

MediaTile and MarketStar Offer Pilot Programs for Cloud-Based 2-Way Video Customer Service Using HumanKiosk, MediaCast Video Presence and OnCall Experts

Enables Brands to Provide More Expert Advice and Relevant Information With Personal Face-to-Face Service, Significantly Reducing the Cost of Customer Interactions; Companies Demonstrate Solution at NAB 2011 in Verizon Booth #SU 8511

SCOTTS VALLEY, CA and OGDEN, UT and LAS VEGAS, NV--(Marketwire - Apr 11, 2011) - MediaTile, the leader in 3G and 4G cloud-based digital signage solutions, and MarketStar, the recognized leader in field, voice and digital sales and marketing, today announced that the companies are now offering HumanKiosk Pilot Programs for brands to test market a new approach in consumer engagement and deliver personal face-to-face service, augmenting traditional human staffing with lower cost-per-touch, virtual alternatives. The HumanKiosk Pilot Program is available immediately for companies who need to provide a personal presence across a number of geographically dispersed venues to attract, engage and influence consumer purchase decisions. MediaTile's HumanKiosk solution, powered by MediaCast Video Presence and staffed by MarketStar OnCall Experts™ enables Brands to live test this breakthrough cloud-based customer service solution with their own products and services in their retail venues. The companies are demonstrating this revolutionary solution at NAB 2011 in Las Vegas this week in the Verizon Wireless Booth # SU 8511. For more information visit:

"MediaTile's HumanKiosk has the potential to revolutionize customer service and engagement," Dave Treadway, President and CEO of MarketStar. "With OnCall Experts™ personally available at the touch of a button from anywhere, we now have the ability to provide experts in more locations, on demand, significantly lowering the cost of each customer interaction. The HumanKiosk is an extension to our current offerings as it enables us to cover our clients' secondary and remote markets with an equivalent level of personal service and expert knowledge with the addition of multi-language support."

"Adding 'the human element' across geographically distributed retail venues has just become much easier and affordable with the HumanKiosk and MarketStar's OnCall Experts," said Simon Wilson, CEO of MediaTile. "Now, we can enable businesses to deliver subject matter experts from 'the cloud' and dramatically change the economics of pre- and post-sale customer service -- this is truly a disruptive technology to the customer service industry. As with all of our cloud-based solutions, MediaCast Video Presence on the HumanKiosk is both simple to deploy, and easy-to-use. The result is a next generation interactive digital signage solution that delivers a whole new level of viewer attraction, personal engagement, advanced interaction and influence."

Brands, retailers, hotels, heath care providers, corporations and government agencies can leverage the HumanKiosk Pilot Program to deliver expert knowledge directly to consumers without requiring on-site staff, in addition to running interactive digital promotions. A breakthrough in cloud-based customer engagement and service, the HumanKiosk leverages advanced 4G networks from Sprint and Verizon to make OnCall Experts (on-demand video attendants) available for live, 2-way face to face conversations in multiple languages at the touch of a button.

MediaTile's HumanKiosk, powered by the MediaCast Video Presence system and 4G networks, is an all-in-one, free-standing interactive digital signage solution that delivers a breakthrough in brand-to-consumer communications. The MediaCast Video Presence system is a cloud-based management platform that runs pre-scheduled, interactive digital merchandising promotions while also providing a live, 2-way video session between a consumer in the store with a question, and a representative of that product or service. With 4G and 4G LTE networking services, the HumanKiosk requires no on-site network infrastructure, setup or maintenance -- just add power and the system is ready to run. HumanKiosk pilot programs are now available for customers, brands and other solution providers; general product availability will be in the 2nd half of 2011.

About MediaTile
MediaTile is the worldwide leader in cloud-based digital signage solutions. A digital signage technology innovator and platform provider, MediaTile was the first company to deliver the advantages of cloud-computing using the unique combination of cellular connectivity and a SaaS-based content management system. The result: MediaTile solutions are extremely simple-to-deploy and easy-to-use. Our cloud-based approach has brought both customer praise and industry awards as it eliminates many of the costs and complexities associated with traditional digital signage and delivers ROI faster. Backed by our MediaServices team, a 99.9% web-application SLA, and end-to-end service and support, your network will be up and running in record time, with record results. 831-439-8786.

About MarketStar
Over the last two decades, MarketStar has deployed more integrated field, voice and digital sales and marketing programs in the retail channel than any other company. As an integrated extension of the world's most admired brands, MarketStar transparently represents some of the world's leading consumer brand names, providing coverage in every major market and in all key retail outlets. MarketStar's full suite of multichannel solutions help clients ensure brand recognition and awareness, maximize channel partner loyalty and sales and drive incremental commercial revenue.

MarketStar is a part of Omnicom Group Inc. (NYSE: OMC) ( Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

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