SOURCE: MEDSEEK

December 01, 2005 07:00 ET

MedSeek Introduces Branding & Marketing Services to Complement Online Programs for Healthcare Enterprises Nationwide

Healthcare Organizations Invited to Participate in Marketing Webinar

SOLVANG, CA -- (MARKET WIRE) -- December 1, 2005 -- MedSeek, a provider of content management solutions (CMS) for healthcare companies, announced today the launch of its comprehensive marketing services program that combines both online and offline marketing solutions to healthcare enterprises to provide consistent and effective brand identity across all mediums. To learn more about MedSeek's branding and marketing services, healthcare organizations can sign up for a free marketing webinar to be held December 21, 2005 at 11:00a.m. Eastern Standard Time at MedSeek free marketing webinar (http://www.medseek.com/body.cfm?xyzpdqabc=0&id=51&action=detail&ref=35)

"Our goal is to help our hospital and provider clients to build a strategic, comprehensive and coordinated, interactive and traditional marketing program that sets them apart in their very highly competitive healthcare markets," explains Gale Wilson-Steele, CEO of MedSeek. "By bringing together our marketing specialists, who apply proven techniques and best practices for promoting brand identity and acquiring market share, with our web development team, we are able to deliver alignment and purpose to client websites, corporate identity, marketing materials, and advertising campaigns."

MedSeek comprehensive results-driven marketing programs include:

--  Website strategy - After a comprehensive review of key messages,
    service lines, target audiences, goals and objectives, competitive
    environment and success metrics, MedSeek will develop a web strategy that
    supports an organization's business plan.
    
--  Website design and development - MedSeek's experienced team develops a
    design that includes intuitive navigation, a compelling look and feel and
    attention-getting graphic elements to increase site traffic, increase user
    visits and maximize patient loyalty.
    
--  Integrated marketing - The full range of service offerings encompass
    branding and identity development; opt-in marketing campaigns; direct mail,
    e-newsletter and push e-mail services; Interactive CD-ROM design and
    development; Interactive Kiosk development; search engine optimization; and
    campaign measurement and analysis.
    
--  Targeted marketing and patient acquisition - MedSeek's services help
    attract the best new patients to a provider organization from key customer
    audiences. This begins by identifying target audiences and tailoring
    messages to attract and retaining new patients.
    
To sign up for the free seminar, click MedSeek free marketing webinar (http://www.medseek.com/body.cfm?xyzpdqabc=0&id=51&action=detail&ref=35)

About MedSeek

MedSeek provides hospitals with online content management technology for more efficient communication among institutions, caregivers and patients. ePlatform, MedSeek's own software application developed specifically for healthcare and the web, creates the infrastructure for more powerful Internet, Intranet and portal solutions. MedSeek, which has been recognized on Deloitte & Touche Los Angeles Technology Fast 50 list for four consecutive years, has more than 450 installed hospital clients including Henry Ford Health System, Advocate Health, Pediatrix Medical Group and the Cleveland Clinic. To learn more visit www.medseek.com or call 888-MEDSEEK.

Contact Information

  • Contact:
    Jodi Amendola
    Amendola Communications for MedSeek
    (480) 664-8412
    Email Contact