Melissa Data Highlights Data Quality at Dreamforce, Invites Reviews of Listware(R) for Salesforce(R)

RANCHO SANTA MARGARITA, CA--(Marketwired - Sep 9, 2015) - Melissa Data, a leading provider of global contact data quality and integration solutions, today invited reviews of its Listware all-in-one data cleansing app for Salesforce.com's CRM software. Integrating directly into Salesforce, Listware verifies U.S. and international addresses, names, emails and phones, updating and enriching customer data in batch mode or real time. Users are invited to download the app and submit a review by October 23, 2015 in the AppExchange; let Melissa Data know you posted a review by completing this Web form and receive a $15 Starbucks gift card and be entered into a drawing for an Apple Watch^®.

"Listware is the single data cleansing app in the Salesforce AppExchange that unites four critical data quality capabilities. For high performance CRM, users can integrate auto-completion of global addresses, verification of international addresses, names, emails and phones, U.S. and Canada Move-Update processing and data appending," said Bud Walker, Vice President of Enterprise Sales and Strategy, Melissa Data. "We welcome reviews and encourage our Salesforce users to share details of their experience with Listware. Real user feedback is invaluable to our product development -- helping us support developers and enterprise administrators with uniquely powerful global data quality tools."

Listware's auto-completion of global address data reduces keystrokes and assures only valid addresses enter the Salesforce system. Powered by Personator, Melissa Data's comprehensive contact checking technology, Listware compares all contact information to verify identity and prevent fraud; international addresses, names, emails and phones are verified as data is entered. Listware also adds missing valid emails, postal addresses, and phone numbers to customer data, identifying U.S. and Canada change-of-address records to reduce undeliverable mail and meet USPS® Move-Update requirements for postal discounts.

Click here to download a free trial of Melissa Data's Listware for Salesforce. For a product demonstration or more information, visit Melissa Data at Dreamforce at the North Hall Kiosk 1112, or call 1-800-MELISSA (635-4772).

About Melissa Data
Since 1985, Melissa Data has specialized in contact data quality and address management tools with a global perspective. The company's solutions help organizations effectively capture and maintain international customer contact data at the point of entry, ensuring accurate customer information across the enterprise. More than 10,000 clients worldwide in arenas such as retail, education, healthcare, insurance, finance, government, and other sectors, rely on Melissa Data for a full spectrum of data validation software and services. For more information or free product trials, visit www.MelissaData.com or call 1-800-MELISSA (635-4772). Follow Melissa Data on Twitter, Facebook, LinkedIn and YouTube.