Melissa Data's Listware(R) for Salesforce(R) Enables Enterprise Data Quality With Batch Verification of Global Addresses

RANCHO SANTA MARGARITA, CA--(Marketwired - Apr 15, 2015) -  Melissa Data, a leading provider of contact data quality and integration solutions, today announced batch processing of worldwide address verification in Listware^® for Salesforce^®, its powerful data quality plugin that integrates data cleansing, validation, and enrichment directly into Salesforce.com's CRM software. Available on the Salesforce AppExchange, Listware for Salesforce now allows users to quickly and easily verify, check, and update customer addresses in more than 240 countries and territories at two points: point-of-entry and upon scheduling bulk cleanup within an organization's database.

At point-of-entry, Listware for Salesforce provides real-time address auto-completion and verification, helping save up to 50% on keystrokes while only permitting valid data to enter the system. The user simply begins typing a customer or prospect's address into any Salesforce contact field and chooses the correct address from a list of suggestions; the completed query returns a verified U.S. or international address, standardized into the official postal format for each geographic locale. In batch, an administrator can run address verification jobs based on unique criteria such as sales representative, city, state, or inquiry date. Bulk cleansing also provides many data appends to enrich Salesforce CRM data including latitude/longitude coordinates and other postal elements, move updates for U.S. and Canadian addresses, and adding missing phone numbers, email addresses, demographics, and extensive property data. Bulk verification enables the verification and enrichment of U.S. and global records within all standard and custom object fields, including contacts, leads, and accounts.

"Listware for Salesforce is a smart, elegant solution that seamlessly addresses all of the common, yet time-consuming issues facing developers or enterprise administrators as they work to integrate efficient data quality operations into their applications," said Bud Walker, director of data quality solutions, Melissa Data. "Along with the ability to customize auto-completion of address data in any mapped field, Listware's batch processing offers significant enterprise value. End-users are in turn armed with a powerful data quality tool, providing unprecedented access to clean, up-to-date data that supports a worldwide customer base."

Listware for Salesforce is available for a one-time $19.99 license fee (per company), that includes 10,000 credits that can be used for any of the various data quality processes available. Click here to purchase and download Listware for Salesforce. For more information call 1-800-MELISSA (635-4772).

About Melissa Data

Since 1985, Melissa Data has specialized in contact data quality and address management tools with a global perspective. The company's solutions help organizations effectively capture and maintain international customer contact data at the point of entry, ensuring accurate customer information across the enterprise. More than 10,000 clients worldwide in arenas such as retail, education, healthcare, insurance, finance, government, and other sectors, rely on Melissa Data for a full spectrum of data validation software and services. For more information or free product trials, visit www.MelissaData.com or call 1-800-MELISSA (635-4772). Follow Melissa Data on Twitter, Facebook, LinkedIn and YouTube.