SOURCE: Melrose Jewelers

Melrose Jewelers

February 07, 2011 03:38 ET

Melrose Jewelers Announces It Has Reached 50,000 Facebook Fans

Melrose Jewelers, USA's #1 Online Rolex Retailer, Today Announced That It Has Exceeded 50,000 Facebook Fans on Its Official Facebook Fan Page: Facebook.com/VisitMelroseJewelers

SAN FRANCISCO, CA--(Marketwire - February 7, 2011) - Melrose Jewelers: Melrose Jewelers, USA's #1 Online Rolex Watch Retailer, today announced that it has exceeded 50,000 Facebook fans. From Q3 2010 to Q1 2011, Facebook fanship has grown over 87% month over month.

Vanessa Puzio of Melrose Jewelers states, "Our Facebook fanship and engagement has grown exponentially since its inception in September of 2010. Our fans are very interested in our posts and offers about our luxury watches, including Rolex, Breitling, Cartier, and diamond jewelry. We offer exclusive product offers and insight into Melrose Jewelers, making our Facebook page a one-stop shop for all things related to fine luxury watches and jewelry. 2011 will be great year for our social presence, including special offers for Valentine's Day!"

Kyle Mitnick, Director of Marketing, added, "The tremendous growth can be attributed to very successful viral campaigns and social positioning of our product line and e-commerce platform. Using our analytical data and deep knowledge of customer base, our social strategy mirrors our business strategy: exceptional offers and impeccable customer service. Our Facebook page has become a main platform for interacting with new customers and servicing existing ones."

Several of the Rolex watch models customized for the Facebook market include: (visit MelroseJewelers.com and enter the 3-digit code in the search box)

1. Men's Champagne Stick Dial Rolex Day Date President (139)

2. Men's Champagne Dial Channel Set Bezel Rolex Day Date President (103)

3. Men's Blue Dial Smooth Bezel Rolex Datejust President (976)

4. Ladies Stainless Steel Silver Dial Beadset Bezel Rolex Datejust (620)

5. Ladies Stainless Steel Silver Dial Channel Set Bezel Rolex Datejust (611)

About Melrose Jewelers

Melrose Jewelers is the nation's leading online retailer of Rolex wrist watches including mens watches and ladies luxury watches and its associates have, collectively, over 220 years of experience in importing, restoring, and retailing Rolex watches and other luxury watches. Melrose Jewelers was founded with one simple premise: Buying Rolex watches or other luxury watches shouldn't be mysterious or complicated. Similar to the innovative yet simple business models of Progressive Insurance, CarMax, or Blue Nile, Melrose Jewelers provides customers with low, no-haggle pricing, luxury Rolex watches that are either new and unworn or pre owned and restored to original factory specifications both inside and outside, and a comprehensive 2-year warranty. Melrose Jewelers also employs a staff of top university-educated Trained Experts that provide customer service that extends from your initial sales call until years after you've received your purchase. Melrose Jewelers is a proud member of the Jeweler's Vigilance Committee, the Manufacturers and Jewelers Association of America, the International Watch & Jewelry Guild, the National Association of Watch Collectors, and the California Sheriff's Association. Melrose Jewelers uses only Conflict-Free Diamonds and those imported through the Kimberley Process as signed into act by U.S. Congress in 2003. Melrose Jewelers is not an authorized agent or affiliated with Rolex Watches, Rolex USA, Rolex S.A., Rolex International, Breitling, or Patek Philippe luxury watches. Rolex Day Date, Rolex President, Rolex GMT Master, Rolex Daytona, Rolex Oyster Perpetual Datejust, Rolex PearlMaster, Rolex Masterpiece, Rolex Super President, Rolex Submariner, Rolex Yacht-Master, Rolex Explorer and Rolex Sea Dweller are all trademarks of Rolex S.A. Melrose Jewelers' watches contain custom, aftermarket diamonds which will void the warranty of new Rolex watches. Melrose Jewelers warranties its watches directly and Rolex S.A. has no obligation to warranty any watches sold by Melrose Jewelers.

Melrose Jewelers also hosts the Melrose Jewelers (MJ) Rolex Watch Blog. The MJ Rolex Watches Blog is the world's largest independent forum website about Rolex events and Rolex and other luxury watches in pop culture. With over 300 user-posted articles and new articles and commentary updated daily, the Melrose Jewelers Rolex watches blog contains articles about Rolex watches owned and popularized by Barack Obama, Warren Buffett, Steve Jobs, Cristiano Ronaldo, Sienna Miller, Sean Penn, Courtney Cox, Andy Roddick, LeBron James, Tara Reid, Danica Patrick, Matthew McConaughey, Steven Wynn, Calvin Klein, Jamie Lynn Sigler, Eva Longoria Parker, Tobey Maguire, Michael Dell, Ashton Kutcher, the Jonas Brothers, Rafael Nadal, Roger Federer, Colt McCoy, Sam Bradford, who is an avid fan of the Midsize Rolex Adriana Lima, Arnold Schwarzenegger, Bill Murray, Barry White, Anne Hathaway, Michael Jackson, Tony Soprano, Lindsay Lohan, Eddie Murphy, Anish Kapoor, Tom Selleck, Jennifer Garner, Donald Trump, Jennifer Lopez, Lance Armstrong, John Mayer, Cameron Diaz, Justin Timberlake, Brad Pitt, Drew Barrymore, Matt Lauer, Sophie Marceau, Tim Tebow, Jay-Z, Zara Phillips, O.J. Simpson, Madonna, Ana Ivanovic, Jennifer Aniston, Paris Hilton, Orlando Bloom, Tupac Shakur, Cuba Gooding Jr, Lily Allen, & Wiley. Blog postings on the MJ Rolex Watch Blog are submitted by independent Rolex enthusiasts and not by Melrose Jewelers.

Interested customers and media can visit MelroseJewelers.com, the leading source of the Rolex Pearlmaster, to find out about items including: Melrose Jewelers Reviews , Melrose Jewelers Rolex Watch Blog , Melrose Jewelers Rolex , Melrose Jewelers Rolex Watch , Melrose Jewelers Store , Melrose Jewelers Rolex Watch Store , Melrose Jewelers Watches , Melrose Jewelers Watch, Melrose Jewelers press release and Melrose Jewelers address as well as about regional stores including Melrose Jewelers Los Angeles , Melrose Jewelers California , Melrose Jewelers USA , Melrose Jewelers U.K, which is the leading seller of Rolex GMT Master, Melrose Jewelers Mexico , Melrose Jewelers Australia , Melrose Jewelers Japan , Melrose Jewelers UAE and Melrose Canada.