SOURCE: Mercent


June 17, 2009 09:00 ET

Mercent Honored as Top eBay Technology Innovator at eBay Developers Conference 2009

Mercent Awarded Coveted "Early Adopter Star Developer" Award for Its Mercent Retail™ for eBay Application

SAN JOSE, CA--(Marketwire - June 17, 2009) - eBay Developers Conference 2009 -- Mercent™, a leading provider of on-demand marketing solutions for retailers, announced today it has been honored by eBay as the winner in the Early Adopter category in this year's eBay Star Developer Awards.

The eBay Star Developer Awards are presented annually to recognize the talent and solutions of members of the eBay Developers Program. Mercent was recognized by eBay for the early adoption of eBay's Large Merchant Services and associated APIs through its Mercent Retail™ on-demand retail marketing platform.

According to Kumar Kandaswamy, Senior Manager of Platforms at eBay, "Third party partners like Mercent are instrumental to eBay's growing success. We depend upon developers for early product feedback on new API platform products that help to drive innovation and create tools that drive consumer usage across eBay properties. We're extremely pleased to recognize Mercent as a top award winner for its strong contributions."

Mercent Retail is a comprehensive on-demand online product marketing platform designed exclusively for retailers. The platform makes it easy for merchants to increase revenue and gross margins by promoting and selling the right products with the right merchandising offers on key retail channels. Merchants can access more than 200 million shoppers through the Mercent Shopping Network, an advertising program that connects merchants to leading shopping channels such as eBay through one low-cost, single point of integration.

Eric Best, CEO of Mercent, commented on the company's achievement saying, "We are very honored to be recognized as one of eBay's leading partners. This award underscores our commitment to deliver industry-leading technology specifically for the ecommerce segment and is further evidence of Mercent's leadership position in the high-growth domain of online commerce and retail advertising. We will continue to deliver high value products and services to our enterprise retail clients, and this recognition inspires and motivates the Mercent team."

eBay announced and honored the five top award winners and five runners up at the eBay Star Developer Awards 2009 opening keynote on June 17, 2009 in San Jose, California. Mercent is participating in the opening keynote at the eBay Star Developers Conference on Wednesday, June 17th and also exhibiting at the Internet Retailer 2009 Conference taking place June 15-18, 2009 at the Boston Convention and Exhibition Center in Boston, MA, in Booth #645.

Earlier this month Mercent announced it topped the 100 customer mark for retailers migrating to the Mercent Retail platform for their shopping feed and product feed optimization needs, demonstrating the market demand and business value of the Mercent Retail platform for large online retailers. Approximately 60% of Mercent's customers signed in 2009 rank within the top 250 retailers on the Internet Retailer Top 500 list. This includes leading brands PETCO, Sur La Table, Abt Electronics and others. Information regarding Mercent Retail shopping feed management technology, Mercent Performance marketing services, and the complete list of online marketing channels in the Mercent Shopping Network are available at

About eBay:

Founded in 1995, eBay Inc. connects hundreds of millions of people around the world every day, empowering them to explore new opportunities and innovate together. eBay Inc. does this by providing the Internet platforms of choice for global commerce, payments and communications. Since its inception, eBay Inc. has expanded to include some of the strongest brands in the world, including eBay, PayPal, Skype, StubHub,, and others. eBay Inc. is headquartered in San Jose, California.

About Mercent:

Mercent provides online marketing technology and services to help retail merchants optimize performance across online marketing channels. Mercent's on-demand platform, Mercent Retail, connects existing retail management systems and The Mercent Shopping Network, a network of more than 50 online shopping destinations including transactional marketplaces such as and eBay Large Merchant Services, comparison shopping engines (CSEs) such as and Shopzilla, paid inclusion programs like Yahoo! Search Submit Pro, and affiliate marketing programs such as LinkShare and the Google Affiliate Network. Mercent Retail makes it easy for merchants to increase revenue and gross margins by promoting the right products with the right merchandising offers and placement using optimized product data feeds to these key retail channels.

Mercent customers include 1-800-Flowers, Bass Pro Shops, Brookstone, GUESS?, L'Occitane USA, Redcats Group, REI, and other leading retailers. Mercent is an Certified System Integrator, Gold Certified Partner, eBay Certified Provider, SHOP.COM Certified Data Feed Provider, certified Google Product Search Partner and Yahoo! Search Submit Pro certified feed provider. Founded by veterans of, Mercent is a venture-funded company based in Seattle, WA. For more information, visit

Contact Information

  • Mercent PR Contact:
    Kristine Szarkowitz
    Email Contact
    Tel: 206.310.5323