Mercent Retail Price Optimization Engine(TM) Processing 1M SKUs per Hour; Delivering Triple Digit Revenue Growth for Retailers on Amazon

BOSTON, MA--(Marketwire - Sep 14, 2011) - Shop.org Annual Summit - Mercent™, a leading provider of SAAS technology that ensures retailers are visible, competitive and profitable where consumers shop online, announced today the newest features of the Mercent Retail™ Price Optimization Engine. Leveraging next generation cloud computing, Mercent repricing capacity and throughput have been increased to curate data, match products, and optimize price and shipping offers for more product SKUs faster and more profitably for leading retailers.

"Mercent has exponentially scaled and expanded the real-time competitive intelligence and automated merchandising management provided with Mercent Retail," said Mercent CEO Eric Best. "The majority of Mercent's marketplace sellers are now leveraging this capability to generate triple digit revenue growth on Amazon."

Developed with direct input from large brand name retailers, the Mercent Retail™ Price Optimization Engine is a fully automated product catalog repricing tool that enables merchants to dramatically improve online marketplace sales performance and profit margins on Amazon. The system automatically determines and publishes the optimum offer for each product by balancing competitive pressure against profitability and revenue goals. With Mercent's scalability investment, Mercent Retail now offers 'best-in-class' performance allowing for the price optimization of more SKUs in less time.

Other key capabilities of the industry's most sophisticated price optimization solution include:

• Granular visibility into products on a SKU by SKU basis and pricing rules that intelligently accommodate supplier minimum advertised prices (MAP);
• Repricing based on retailer selling goals and strategies and competing sellers and programs;
• Complete product assortment control through sophisticated rules-based criteria will boost a retailer's product profitability, inventory, efficiency, merchandising programs, and sales goals;
• Ability to determine optimal product offers based on profit margin;
• 'Real-time' channel management that manages product pricing to 'Win the Amazon Buy Box';
• Faster merchandise price adjusting that occurs 24X7x365 with no disruption based on on-going, automated competitive offer information;
• Increased repricing rates to drive product sales efficiencies; and,
• Support for Amazon's 'Fulfillment by Amazon' inventory repricing.

Offered as an SaaS-based software tool and included with every retailer subscription to Mercent Retail, Mercent's Price Optimization Engine is easy-to-use and accessible through a simple, elegant and intuitive user interface that allows retailers to begin repricing merchandise on Amazon.com immediately. The Mercent Retail Price Optimization Engine is provided at no added cost to Mercent Retail Marketplace clients.

To learn more about the newest features of Mercent's Price Optimization Engine and its full product portfolio, or for an in-person demo, contact Mercent Sales at 206 832 3900 or sales@mercent.com. Information regarding Mercent Retail shopping feed management technology, Mercent Performance marketing services, and the complete list of online marketing channels in the Mercent Shopping Network is also available at www.mercent.com.

About Mercent:
Mercent ensures the world's leading retailers are visible, competitive and profitable where consumers shop online. Through its award-winning Mercent Retail™ SAAS technology and Mercent Performance™ professional services, Mercent helps the world's most successful online merchants including 1-800-Flowers, GUESS?, L'Occitane USA, HSN and others, maximize their online marketing performance to drive inventory velocity, customer acquisition, revenues and profits. Supported online shopping destinations include Amazon.com, Google, eBay, Bing, comparison shopping engines (CSEs), affiliate networks, social shopping sites, and paid search and display advertising campaigns. The company was founded by Amazon.com veterans, is venture-funded, and is based in Seattle, WA. For more information, visit www.mercent.com.