SOURCE: MerchantCircle


September 22, 2010 14:58 ET

MerchantCircle Acquires TimeBridge to Offer Superior Online Scheduling Capabilities to Over 1.3 Million Local Business Owners

TimeBridge CEO Yori Nelken Will Assume Role of Chief Technology Officer for MerchantCircle

MOUNTAIN VIEW, CA--(Marketwire - September 22, 2010) -  MerchantCircle, the largest online network of local business owners, said today that it has completed an acquisition of TimeBridge, Inc., the company that develops ways to help busy professionals schedule and run meetings. TimeBridge launched its first free personal meeting scheduler application in late 2007 and today has grown to nearly 600,000 consumers and 25,000 businesses that use it to optimize and organize their meeting time. The company has developed both web and mobile applications for the product which will continue to be supported by MerchantCircle moving forward. TimeBridge is based in Berkeley, California with offices in Rehovot, Israel.

"The TimeBridge team has developed innovative scheduling technologies and we are very happy to bring them on board to MerchantCircle," said Ben T. Smith, Chairman and Co-Founder of MerchantCircle. "Their offering will provide a previously missing piece to our suite of free marketing tools that help local businesses maximize their online presence and build greater conversations with customers. Our members can expect to see the new TimeBridge scheduling features integrated within our network in the next few months."

As part of the acquisition agreement, Yori Nelken, CEO and founder of TimeBridge has been named Chief Technology Officer of MerchantCircle, a role he will assume immediately. Nelken brings with him more than 25 years of engineering and product development experience. He founded Banter, (acquired by IBM) in 1997 to help companies effectively deal with the flood of email communication with their customers. Prior to Banter, Yori directed engineering for Octel Communications, where he pioneered the evolution of IVR development tools used for integrated e-commerce applications.

Since launching in 2005, MerchantCircle has grown to become the largest online network of local business owners with over 1.3 million merchant members using its suite of free and premium tools to connect with local consumers on the web.

TimeBridge has led innovation in scheduling for businesses enabling them to share calendars across companies and calendaring systems and giving them an easy way to find a time to meet. The company has been widely recognized for its technological leadership. Gartner named the company to its Cool Vendor list and PC Magazine awarded its application the Editor's Choice. In 2009, the company was listed on the AlwaysOn Global 250 list and was a finalist for the Webware 100.

About MerchantCircle
Founded in 2005, MerchantCircle is the largest online network of local business owners, combining free marketing tools with social networking features that enable merchants to maximize their online visibility. Currently, over 1.3 million merchants use the MerchantCircle network to upload pictures, blog, create coupons and newsletters and connect with customers and other merchants. Local consumers can find more than 20 million business listings through or major search engines in the U.S., Canada, United Kingdom and Australia. In addition to its free services, MerchantCircle offers a portfolio of premium online advertising solutions including search engine marketing and instant website development.
Recognized by JMP Securities as one of the "100 Best Privately Held Internet Companies," MerchantCircle is based in Mountain View, Calif., and funded by Rustic Canyon Partners, Scale Venture Partners, Steamboat Ventures and IAC. Learn more at

About TimeBridge
TimeBridge provides an intuitive web app that helps busy professionals schedule and run great meetings. TimeBridge makes it easy to find a time to meet, set an agenda, coordinate logistics, conduct a phone or web conference, and document decisions and actions. TimeBridge syncs across time zones and most popular calendars, including Google, Outlook and Apple iCal. TimeBridge for iPhone is available for download in the Apple App Store. TimeBridge is based in Berkeley, California and is backed by blue-chip venture capital firms Mayfield Fund and Norwest Venture Partners.

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