Metro International S.A.

Metro International S.A.

March 30, 2005 00:50 ET

Metro Makes News in the Nation's Capital



MARCH 30, 2005 - 00:50 ET

Metro Makes News in the Nation's Capital

OTTAWA, ONTARIO--(CCNMatthews - March 30, 2005) -

Ottawa launch next stop for Canada's fastest growing free daily newspaper

Metro International S.A., Torstar Corporation (TSX:TS.NV.B), and CanWest
MediaWorks (TSX:CGS.SV)(TSX:CGS.NV)(NYSE:CWG) today announce that
Canada's fastest growing free daily is making its voice heard in Ottawa,
bringing the latest local, national, international, entertainment and
sports news to commuters in our Nation's capital. Metro Ottawa is the
second Metro publication to be launched by the joint venture, following
the March 14, 2005 launch in Vancouver, and the fourth Metro publication
to be launched in Canada, following highly successful debuts in Toronto
and Montreal. Dara Mottahed has been appointed as the Ottawa-based
publisher for this latest addition to the Metro family.

The daily is specifically designed to capture top news items in a fast
and easy-to-read format for commuters. Metro Ottawa will be distributed
free of charge through street samplers and 1,500 boxes situated in
high-traffic locations including transit stops, university campuses and
highly populated business districts. Initial daily distribution for the
Ottawa region will be 60,000. To date, Metro in Canada (including
Toronto and Montreal) boasts a weekly readership of 1,295,000, and
continues to show double-digit growth each year.

Pelle Tornberg, President and CEO of Metro International SA, says, "As
the nation's capital, Ottawa represents an ideal region for Metro. It
boasts a strong professional and highly educated population that is very
tuned into the latest news and events. We're very excited about
expanding our global brand in this important region and in further
growing our market position in Canada."

The Metro format has become a favourite choice of readers traveling to
and from work, since it can be read cover to cover in less than 30
minutes. In addition, it provides a unique combination of local,
national, international, entertainment and sports news to appeal to a
broad range of readers within the community.

The unique format of the Metro publication and its extensive reach
delivers a new generation of premium audience to advertisers. A majority
of Metro's readership is between the ages of 18 to 49. More than half of
Metro readers have a combined household income of over $50,000.
Advertising sales for Metro International have grown at a compounded
annual rate of 47% since the launch of the first edition in 1995.

Pat Collins, Executive Vice President, Newspapers of Torstar
Corporation, which has a 33% interest in Metro Ottawa and Metro
Vancouver, and a 50% interest in Metro Toronto says, "Metro is a prime
marketing vehicle for advertisers wanting to reach with an important
demographic that has traditionally been hard to capture. We're looking
forward to bringing the Metro experience to the Ottawa region.

Michael Williams, President, Publications of CanWest MediaWorks, which
has a 33% interest in Metro Ottawa and Metro Vancouver, said "Ottawa
will undoubtedly embrace the Metro concept and product. We're excited
about building on our joint venture with Torstar and Metro
International, and in helping the highly experienced local management
team to drive success in this region."

About Torstar

Torstar Corporation is a broadly based media company listed on the
Toronto Stock Exchange (TS.nv.b). Its businesses include newspapers led
by the Toronto Star, Canada's largest daily newspaper; CityMedia Group,
publishers of daily and community newspapers in Southwestern Ontario;
Metroland Printing, Publishing & Distributing, publishers of more than
60 community newspapers in Southern Ontario; and Harlequin Enterprises,
a leading global publisher of women's fiction.

About CanWest MediaWorks

CanWest MediaWorks is a division of CanWest Global Communications Corp.
(NYSE: CWG; TSX: CGS.SV and CGS.NV, CanWest, an
international media company, is Canada's largest media company. In
addition to owning the Global Television Network, CanWest is Canada's
largest publisher of daily newspapers and also owns, operates and/or
holds substantial interests in conventional television, out-of-home
advertising, specialty cable channels, Web sites and radio networks in
New Zealand, Australia and Ireland.

About Metro

Metro Ottawa is part of the Metro International group. In Canada Metro
also publishes Metro Toronto, Metro Vancouver and Metro Montreal (a
French version). Metro is the largest and fastest growing international
newspaper in the world. Forty-six Metro editions are published in more
than 100 cities in 17 countries in 16 languages across Europe, North &
South America and Asia. Metro has a unique global reach -- attracting a
young, active, well-educated audience of more than 15 million daily
readers and over 33 million weekly readers. Metro has an equal number of
male and female readers and 70% are under the age of 45.

Metro International S.A. 'A' and 'B' shares are listed on the
Stockholmsborsen 'O-List' under the symbols MTROA and MTROB. For further
information, please visit

To view the photo that corresponds with the below caption please click
on the following link:


Hot off the press - Dara Mottahed, Publisher for Metro Ottawa, reviews
the first proofs of the newest addition to the Metro family in Canada,
as it rolls of the presses during the early hours of Wednesday, March


Contact Information

    Metro International
    Pelle Tornberg
    President & CEO
    +44 (0) 20 7016 1300
    Metro International
    Henrik Persson
    Corporate Communications
    +46 (0) 8 562 000 87
    Metro Ottawa
    Kathryn Boothby
    (905) 465-3541
    Torstar Corporation
    Robert J. Steacy
    Executive Vice-President & CFO
    (416) 869-4031
    CanWest MediaWorks
    Michael Williams
    President, Publications
    (416) 383-2442