Mexx "Springs" Into New-Concept Store at Canada's Premier Shopping Destination and Showcases Strong Spring/Summer Collection


TORONTO, ONTARIO--(Marketwired - April 11, 2013) - Mexx celebrates today its recently re-appointed presence at Yorkdale Shopping Centre, one of Canada's leading shopping destinations. The company is also celebrating the success of its new spring/summer collections for men's, women's, and children's wear, which is enjoying strong reviews.

"Spring is the perfect time to take a fresh new look at Mexx," said John Gunn, president of Mexx Canada. "We've embarked on a national re-design program that will improve the in-store experience for our customers and have recently launched a fresh and extensive new Canadian online store. More importantly, our global designers have embarked on a mission to inspire confidence, new possibilities and fun through our latest collections. Customers will see that they've hit their mark."

Shoppers who participate in the official re-opening celebration, today from 5 to 9 pm, benefit from a very personal introduction to the Spring 2013 collection, as well as professional styling advice from Alexis Honce, treats, drinks, and a rockin' DJ.

Located at Yorkdale Shopping Centre, the newly renovated Mexx features an amalgamated children's section, new fixtures and a re-designed floor plan. The store is one of 38 for Mexx in Ontario, and employs 38 people on a full- and part-time basis. It is estimated the store welcomes more than 500,000 customers per year.

"In total, we launch no less than 12 collections per year, allowing our customers access to up-to-the-minute fashion trends inspiring, and inspired by, the world's greatest cities," said Julia Hansen, chief creative officer for Mexx at the brand's global offices in Amsterdam. "And for those cold Canadian days, Mexx.ca is there to satisfy all your fashion needs."

The store features new spring/summer collections in the Casual and Metropolitan series. The pieces in these collections range from classic weekend wear to tailored suiting and evening glamour, proving that Mexx really does have something for everyone. Mexx also offers contemporary boys' and girls' collections that help children appear calm and collected, no matter how excited they may be.

Mexx collections are also available for purchase at mexx.ca with convenient and fast shipping options throughout the country.

About Mexx

Founded and based in Amsterdam, Mexx is a global brand that inspires confidence, possibilities and fun as well as a direct link to the latest trends fueling fashion in the world's greatest cities. Information: mexx.ca.

Contact Information:

For more information, photos or interviews:
Kathleen Stelmach
416-341-9929 ext. 227 / 647-830-0354
kathleen@torchiacom.com

Aisha Dhalla
416-341-9929 ext. 222
aisha@torchiacom.com