SOURCE: MGN Technologies, Inc.

September 19, 2007 09:30 ET

MGN Technologies Announces Update of Local Advertising Program for the Frazoo Network

KIRKLAND, WA--(Marketwire - September 19, 2007) - MGN Technologies, Inc. (OTCBB: MGNLF) today announced the launch of the Frazoo Local Network (the "Network") in twenty North American metropolitan areas with unique state-of-the art websites focused on local business marketing.

Frazoo has launched unique, stand-alone websites to recruit businesses for the Frazoo Local Network. The websites focus on signing up local businesses who want to market within their geographical area. Frazoo services include: displaying text ads across the Frazoo search network and providing locally generated leads, search engine marketing and search engine management. The Network consists of local businesses in several large cities in the U.S., who want to advertise in search engines, directories and other publishers to generate leads, increase exposure and create a branded identity. MGN Technologies is the marketing and sales arm of the Network, responsible for recruiting local businesses. MGN, in conjunction with Frazoo, has contacted more than 1,000 businesses in major cities about participating in the network. In test marketing, MGN has recruited more than fifty local advertisers for Frazoo generating $10,000 in advertising revenue.

Metropolitan areas targeted for local Internet marketing are New York, Los Angeles, Chicago, Dallas, Philadelphia, Houston, Miami, Washington, Atlanta, Detroit, Boston, San Francisco, Phoenix, Seattle, Minneapolis, San Diego, St. Louis, Tampa, Baltimore, Denver and Pittsburgh.

"Our test marketing has been successful," said MGN Technologies CEO Mark Jensen. "We wanted to discover the key characteristics of local marketing on the Internet and how we can use Frazoo's assets to drive revenue." Jensen said the typical small business advertiser for a pay-per-click program in Frazoo pays approximately $500 a month. "We think we've found a successful formula and the launch of the local marketing websites are the outcome of our testing," he said. "Frazoo is actively recruiting advertisers using the new websites and pay-per-click advertising campaigns in Frazoo."

Frazoo is a tier-three search engine network consisting of fifty search engines, portals and publishers who distribute sponsored advertising to consumers. On its website, Frazoo says the Frazoo.com network reaches 38 million people who are using the Internet to seek information, access and goods in the B2B marketplace. Sponsored links are purchased through a pay-per-click keyword bidding system. It works the same as Google Adwords or Yahoo! Sponsored Search. Advertisers, who want to promote their products or services in the sponsored list, pay a per click fee based on bidding with competitors for strategic keywords. Unlike other traditional marketing pay per click is very affordable. Locally sponsored keywords provide vast opportunities for all size businesses to compete for customers searching online and offers measurable results. Locally sponsored searches can achieve multiple objectives for small businesses, including acquiring new customers, increasing brand awareness or influencing purchasing decisions.

In March 2007 the Company signed a Letter of Intent (LOI) with Frazoo to acquire Frazoo, LLC in 2007. The Company intends on completing the acquisition in Q4 of 2007. In May of 2007, the Company signed a services agreement with Frazoo to provide marketing and sales services and consulting.

About MGN Technologies

MGN Technologies is a software developer and marketer in Vancouver, British Columbia. The Company is focused on Internet marketing initiatives to build traffic and create an advertising base. Please click onto www.mgn-inc.com for more information.

About Frazoo

Frazoo, LLC is a tier-3 search engine company with its primary website located at www.frazoo.com. Frazoo offers affordable pay-per-click advertising.

Forward-Looking Statements

This press release contains certain statements which are not historical or current fact and constitute forward-looking statements within the meaning of such term in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause the actual financial or operating results of the Company to be materially different from the historical results or from any future results expressed or implied by such forward-looking statements. Such forward-looking statements are based on our best estimates of future results, performance or achievements, based on current conditions and the most recent results of the Company. In addition to statements which explicitly describe such risks and uncertainties, readers are urged to consider statements labeled with the terms may, will, potential, opportunity, belies, belier, expects, intends, estimates, anticipates or plans to be uncertain and forward looking. The forward-looking statements contained herein are also subject generally to other risks and uncertainties that are described from time to time in the Company's reports and registration statements filed with the Securities and Exchange Commission.

Contact Information

  • Contact:
    Mark Jensen
    MGN Technologies Inc.
    12-1730 Broadway St.,
    Port Coquitlam, B.C. V3C 2M8
    Telephone#: 604-945-2405