SOURCE: Phizzle


September 04, 2013 16:24 ET

Michael Falato Appointed Phizzle's Vice President of Sales and Business Development

Recognized Sales Leader to Spearhead U.S. Sales for Rapidly Growing Digital Marketing Technology Provider

SAN FRANCISCO, CA--(Marketwired - Sep 4, 2013) - Phizzle, Inc., cited as one of Forbes Magazine's 100 Most Promising Companies of 2013 and a leading technology provider of advanced mobile and digital marketing solutions, today announces the appointment of Michael Falato as vice president of sales and business development. Mr. Falato will focus on the continued growth of new and existing U.S. sales as the company prepares to roll-out its multi-channel marketing automation platform.

With nearly 25 years of experience in television, digital and mobile, Mr. Falato is well-positioned to further Phizzle's impressive momentum. Prior to joining Phizzle, he served as senior vice president of sales and business development for Txtstation/Mobivity, where he worked with major broadcasters, sports leagues, teams, and brands to create significant advertising programs across television, mobile and web channels. Mr. Falato's previous affiliations include senior sales roles at, Warner Bros. Online, and He is a graduate of Southern Illinois University at Carbondale.

"We are pleased to welcome Michael to the Phizzle team at a very exciting time in our company's history," said Ben Davis, CEO. "Michael understands the huge potential of mobile as it relates to sports, brands and entertainment markets and he has an exceptional track record of driving new business, expanding into new markets, and creating new opportunities. Michael is a key addition to our senior team, as well as an important advocate for Phizzle's customers."

"Over the past several years, Ben and I have talked about working together at some junction in my career. I have long known of the company's industry-leading technology and I jumped at the opportunity to be a part of his team. The company is perfectly positioned with a deep engineering core, a unique vision and an inherent understanding of what innovative digital marketers need to succeed. I look forward to assisting Phizzle's continued growth and to helping increase revenues immediately and effectively."

About Phizzle
Phizzle, Inc., recently recognized by Forbes Magazine in 2013 as one of America's 100 Most Promising Companies, is a leading technology provider of advanced mobile marketing products and digital advertising solutions. Phizzle redefines how brands effectively use digital and mobile marketing tools to deliver revenue and results. Serving as a mobile channel for brands to navigate through the digital landscape, Phizzle enables clients and partners to deploy targeted and monetizable campaigns through real-time results.

With a client roster consisting of professional sports, major broadcast companies and Fortune 500 brands, Phizzle provides mobile and digital solutions designed to create targeted marketing campaigns on any screen, in any venue and on any device.

For more information, please visit Phizzle at or call 1-877-PHIZZLE (744-9953). On Facebook, please visit and on follow us on Twitter @phizzle.

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