October 08, 2009 05:15 ET

Michigan-Based Popcorn Company Is Drizzled With Success

FARMINGTON HILLS, MI--(Marketwire - October 8, 2009) - Michigan business owner Elaine Wyatt loves to hear what people think about her product and enjoys listening in as grocery store patrons sample b'drizzled Gourmet Popcorn. Maybe that's because with a variety of flavors to choose from, this premium white popcorn, freshly kettle-popped, lightly salted, and thoroughly "b'drizzled" with two kinds of chocolate, gets rave reviews. What started as a family favorite holiday treat has transformed into a successful business offering delicious specialty popcorn available in many stores in Southeast Michigan and online.

"People are amazed how every piece of popcorn is drizzled in chocolate," says b'drizzled founder Elaine Wyatt. "What began as a family holiday treat in the kitchen of my sister-in-law is now enjoyed by families everywhere."

b'drizzled began when Wyatt made the treasured family recipe for a fundraiser for her daughter's school. From there, b'drizzled was introduced to a few local gourmet markets. Wyatt credits her success to those gourmet markets and to producing a great quality product and working to keep the product unique, changing things up seasonally with holiday colors and new flavors. The company now serves over twenty seven markets in Southeast Michigan, fills internet orders, and also produces special-order colors and some private label products, making this delicious treat personalized for special events, fundraisers, and corporate gifts.

Wyatt tells her favorite part of running her own business:

"One of the most satisfying experiences in business is when someone tells me how much they love our Gourmet Popcorn! I credit our hardworking employees who are dedicated to ensuring the quality of our product.

"People always ask how we came up with the name 'b'drizzled.' When we were deciding what to call our Gourmet Popcorn product line, every person's idea had the word 'drizzled' in it. And I said, 'That's because the best tasting popcorn has to be drizzled!' And so, b'drizzled was born.

"I really am grateful to all the people who enjoy our popcorn, and who keep coming back for more."

b'drizzled Gourmet Popcorn is naturally gluten-free and the company has recently debuted sugar-free varieties of b'drizzled popcorn confections, making it a great choice for lots of snackers. October is National Popcorn Month, and Wyatt and her crew will certainly be ready, popping and b'drizzling fresh popcorn ready to be delivered to your local grocer or ordered online and delivered to your front door. What better time to try what they hope you'll agree is the best-tasting popcorn in the world?

About b'drizzled:

b'drizzled was started in Farmington Hills, Michigan by Elaine Wyatt and Paula Kauffman. b'drizzled is a woman-owned company, focused on making and distributing the best tasting chocolate-drizzled naturally gluten-free gourmet popcorn on the market. To order b'drizzled online or to find b'drizzled gourmet popcorn in a store near you, please visit www.bdrizzled.com.

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