SOURCE: Microholdings US

February 07, 2011 09:35 ET

Microholdings US, Inc. Announced Its Subsidiary, The Racers Edge, Will Sponsor NHRA Pro Stock Car Racer Rodger Brogdon

VANCOUVER, WA--(Marketwire - February 7, 2011) -  Microholdings US (PINKSHEETS: MCHU) announced The Racers Edge, a subsidiary of MCHU, will sponsor NHRA Pro Stock Car Racer Rodger Brogdon.

After securing a Top 10 finish in just the 2nd year of NHRA Pro Stock competition, Rodger Brogdon, Steve Kent and the entire Racers Edge / Attitude Apparel team are looking for an even bigger and better season in 2011.

We learned quite a bit during the 2010 season," said Brogdon, "and we're really looking forward to applying those lessons to this year's Full Throttle championship run."

"For 2011 though, we're going to bring to the circuit a new look with our new sponsor, The Racers Edge.

"We had The Racers Edge on the car last year," Brogdon explained, "but over the winter we sold the company to Microholdings US, Inc., a publicly traded company OTC: MCHU. With so many projects going on, the time that needed to be devoted to developing the company just wasn't available to me. Fortunately James Wheeler, Chairman/CEO of Microholdings US Inc. MCHU, recognized the quality of the product and in turn will be able to devote the time and energy needed to continue the marketing and promotion that The Racers Edge Pain & Performance Chips deserve. Since we had already created exposure in the NHRA Full Throttle circuit with both racers and fans, the decision was made to expand that exposure and we will be carrying The Racers Edge into competition in 2011 and 2012."

James Wheeler CEO of MCHU stated: "We are very excited about the upcoming 2011 NHRA season with The Racers Edge being a major sponsor of Rodger Brogdon and his racing team. This year we plan to sell the Pain and Performance Chips at each NHRA National Racing event. We believe the exposure from last year and The Racers Edge logo, not only on Rodgers team but several other minor sponsorships with other drivers will increase sales dramatically not only at the track but also over the internet." You can find the entire story at, Brogdon Racing on Facebook and Twitter.

About Microholdings US, Inc.: MCHU is incorporated in the state of Oklahoma and has been in operation since October 1998. It is currently a publicly traded company, trading under the symbol: MCHU. Microholdings objective is a holding company with the focus of acquiring innovative revenue producing businesses. As of January 1, 2011 the Company has purchased two operating companies: Connect IT Networks and The Racers Edge. For more information contact or go to the company website at ( or for the latest company information. 

About The Racers Edge, Inc.: Products were created out of a need for a safe alternative to "over the counter" or prescribed medications to provide energy, stamina, and pain relief for athletes. The Pain Relief / Pain Management Chips, circular in appearance, are designed to reduce aches and pains of those suffering from minor everyday aches to chronic discomforts from injury. The Energy / Performance Chip are roughly half the size of a standard postage stamp and have all the energy of a sugar and caffeine-laden energy drink without any harmful ingredients or chemicals entering the body and without the crashes.

Safe Harbor Statement
Forward looking Statement: Statements in this press release may constitute forward-looking statements and are subject to numerous risks and uncertainties, including the failure to complete successfully the development of new or enhanced products, the Company's future capital needs, the lack of market demand for any new or enhanced products the Company may develop, any actions by the Company's partners that may be adverse to the Company, the success of competitive products, other economic factors affecting the Company and its markets, seasonal changes, and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission. The actual results may differ materially from those contained in this press release. The Company disclaims any obligation to update any statements in this press release.

Contact Information

  • Contact:
    Premier Media Services
    Kelly Black
    Office: 1-480-649-8224
    866 216-8814