SOURCE: The NewsMarket

November 14, 2006 06:01 ET

Microsoft Offers Digital News Video Through The NewsMarket for Zune and Vista Announcements

NEW YORK, NY -- (MARKET WIRE) -- November 14, 2006 -- Journalists seeking video on Zune, Vista and related Microsoft corporate information can now download digital video instantly from The NewsMarket and Microsoft's own Broadcast Newsroom section of its Global Press Room on its website www.microsoft.com/presspass.

This is the first time Microsoft is making its video content available on its own dedicated site. Through its Broadcast Newsroom, Microsoft enables global news organizations to easily source and download broadcast-quality and streaming video.

Zune is Microsoft's new music and entertainment platform launching today. The company is also readying its new operating system Vista for its 2007 consumer launch and commercial launch later this month.

On its Broadcast Newsroom, Microsoft makes available to the global news media:

--  Zune product and user video as well as executive
    interview clips
--  Executive speaking clips and user video for the upcoming
    Vista launch
--  Raw stock video of Microsoft global location exteriors
    and teams at work
    

Demand from broadcast media and online news outlets for corporate video content has been accelerating rapidly.

"Global media interest in these new Microsoft initiatives is extremely high," said Shoba Purushothaman, CEO and Co-founder of The NewsMarket. "Providing immediate access to company video for journalists in the US, Europe and Asia helps Microsoft cater to the media's needs in an unprecedented way."

Journalists registered at The NewsMarket can search, preview and download Microsoft media assets in minutes from www.thenewsmarket.com/microsoft. Tailored email alerts provide notification on the broader technology industry or other beats of interest.

About Microsoft

Founded in 1975, Microsoft is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

Note to editors: If you are interested in viewing additional information on Microsoft, please visit the Microsoft Web page at http://www.microsoft.com/presspass on Microsoft's corporate information pages. Web links, telephone numbers and titles were correct at time of publication, but may since have changed. For additional assistance, journalists and analysts may contact Microsoft's Rapid Response Team or other appropriate contacts listed at http://www.microsoft.com/presspass/contactpr.mspx.

About The NewsMarket

The NewsMarket is the media's online source for video. Journalists from 10,000 media outlets in 144 countries rely on www.thenewsmarket.com to search, preview and download broadcast-standard video for their news stories. The NewsMarket is used by journalists at outlets such as the AP, BBC, BusinessWeek.com, CNN, Forbes.com, Fox News, N24, Nippon TV, NYTimes.com, RAI, TVE, ZDF, and Zee News. Organizations such as adidas, AOL, the American Red Cross, Dell, Google, GM, Intel, Microsoft, Motorola, Nokia, the US Department of State, UNICEF, Volvo, Vonage, World Bank and Yahoo! use The NewsMarket to host and deliver video content to support their global communications strategies. Headquartered in New York, The NewsMarket has operations in London, San Francisco, Munich, Singapore, Hong Kong and Mumbai. For more information, visit www.thenewsmarket.com.

Contact Information

  • Media Contact:
    David Murrow
    Communications
    The NewsMarket
    +1 212 414 5661
    Email Contact